Customer Loyalty Graduate Programme

What you'll do

Summary

£40,000* per annum | 30 days holiday (pro rata) | 10% in-store discount

Everyone who works at Lidl brings something unique to the table - but we also have a whole lot in common. We’re curious, collaborative, and ready to make a tangible impact on where we work.

Just like you.

Experience life at Lidl and discover what it takes to succeed as part of our Head Office Customer Insights and Lidl Plus teams, spending a year in each team. As a core part of Lidl’s drive to be first choice for our customers, you’ll analyse internal and external data to tell the business everything about them, in doing so identifying opportunities to increase loyalty and make our customers our fans. With a range of opportunities to develop your skills whilst working in a dynamic, fast-paced environment, this isn’t an ordinary job, this is an extraordinary experience.

Closing date for applications: 19.10.2025

What you'll do

As part of the Lidl Plus team:

Work on Trials and Projects to increase customer loyalty

Improve processes to allow successful trials to integrate into the team as BAU

Interpret project results and succinctly present them to senior leadership

Ensure that promotional budget is optimally invested by running tests and analysing results

Drive customer behaviour

As part of the Customer Insights team:

Enable decisions impacting every part of Lidl to be made based on data and insight

Work with Panel Data, Brand Tracking, Customer Satisfaction and Ad Hoc Research to find opportunities for growth

Study the drivers of Lidl’s performance and benchmark to other retailers

Review product ranges to identify strong and weak items for Lidl and competitors

Develop customer engagement strategies and tactics which can be implemented across the entire business, within our bespoke customer segments, or even for individual stores

What you'll need

Minimum 2:2 degree (in any discipline), awarded in 2024, 2025 or 2026, but must be graduated by September 2026

To be legally entitled to work in the UK on a full-time basis

Already live - or happy to relocate - within a one-hour commute of Lidl GB Head Office in Tolworth, South West London

Be passionate about the food retail industry

Strong analytical skills and ability to interpret data

Be assertive and confident in your communication skills

Be self-motivated and able to work independently

Confident to make tough decisions and cope with the pressure of demanding targets and tight deadlines

Business-minded approach; commercially savvy and resilient

Strong Excel and PowerPoint skills

Able to attend the assessment day on 11.12.2025

What you'll receive

30 days holiday (pro rata)

10% in-store discount

Pension scheme

Free onsite Gym

Plus, more of the perks you deserve

*plus an additional 10% non-contractual London Weighting allowance.

You’re Lidl like us. We value diversity, equity, and inclusion, welcoming applicants from all backgrounds. Join us to celebrate individuality and grow in a fair, respectful, and inclusive environment.

Disclaimer: due to the high volume of applications we receive, we reserve the right to close a vacancy earlier than the advertised date. This is to ensure our teams can manage application levels while maintaining a positive candidate experience. Once a vacancy has closed, we are unable to consider further applications, so please submit your application as soon as possible to avoid disappointment.

If you’re ready to get stuck in, want to get more out of your career and make a real difference, find your place at Lidl and apply now.