Senior National Account Manager - UK

What we ask

• 3–5+ years in FMCG, with specific experience across aspects of Cash & Carry, Foodservice and Soft Discount channel. (A minimum of 2 of the 3 sub channels)
• Proven track record of commercial delivery and strategic customer management
• Strong cross-functional collaboration and influencing skills
• Resilience and ownership mindset — thrives in a high-performing, lean team
• Ability to manage ambiguity and flex outside core responsibilities when needed

What we offer

Salary : £60-70k

Hybrid work schedule

Bonus: 12.5% annual bonus

Car Allowance: £5,700 per annum

Pension: Up to 13.7% employer contribution (age-dependent)

Healthcare: Private medical cover (BUPA) + Medicash

Death in Service: 4x salary

Group Income Protection Scheme

Holiday: 25 days + 8 UK bank holidays + Birthday off

Flex Benefits:

• Summer Hours (1pm Friday finishes – July/Aug)
• Winter Wellness (2 hours/week for personal wellness – Nov–Jan)
• 4pm Friday finishes (standard weeks)
• £28/month WFH broadband allowance
• Access to ‘Help at Hand’ wellbeing support for employees & family

Vacancy description

Customer & Channel Strategy Execution

• Cascade the Fighting Unit’s strategy into fully scoped customer JBP’s and channel plans including KPIs, P&L targets, and budget ownership.
• Align with Brand and Category teams to integrate category vision and brand plans into the Wholesale customer environment.
• Deliver customer-specific execution plans that drive profitable volume, frequency, and distribution.

Customer Leadership & Relationship Management

• Act as FrieslandCampina UK’s key representative for assigned Wholesale customers.
• Develop and maintain strong cross-functional relationships across customer organisations.
• Lead constructive, fact-based negotiations and engage in Joint Business Planning to secure long-term partnerships and incremental growth.

Commercial Excellence & Execution

• Drive optimal trade terms and investment ROI through strategic promo planning, pricing, and pack/channel architecture (OBPPC).
• Prioritise Hero SKUs and lead the execution of assortment and activation strategies across depot and in-store environments.
• Deliver compelling channel-specific selling stories grounded in data and insight.

Field Force Leadership

• Lead and manage the 3rd party Wholesale salesforce to ensure operational alignment with FCUK strategic goals.
• Set KPIs, review performance, and drive executional excellence across the salesforce footprint.