Product Owner - AI Marketing Assistant, WPP Open

WPP
London
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients, and communities.

Working at WPP means being part of a global network of more than 100,000 talented people dedicated to doing extraordinary work for our clients. We operate in over 100 countries, with corporate headquarters in New York, London and Singapore.

WPP is a world leader in marketing services, with deep AI, data and technology capabilities, global presence and unrivalled creative talent. Our clients include many of the biggest companies and advertisers in the world, including approximately 300 of the Fortune Global 500.

Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.

Why we're hiring:

Our WPP Open team is seeking a creative and technically minded Product Owner to lead the development of cutting-edge AI features within our revolutionary platform. Focussing specifically on our 'AI Marketing Assistant,' you will work closely with our agile teams to deliver high-impact AI solutions that transform how marketers engage with customers

About WPP Open: WPP Open is revolutionising marketing with an intelligent operating system that seamlessly integrates data, technology, and creative expertise. By empowering brands with AI-driven efficiency, innovation, and growth, we're shaping the future of the industry.

Learn more about our vision here: WPP Open: transforming creative collaboration with AI

Our Impact and What You'll Do: Reporting to the Senior Director of Product, you will implement the creative application of AI within WPP Open, translating visionary ideas into tangible, AI-powered tools that revolutionise marketing and empower creative collaboration. As a Product Owner, you'll be implementing AI marketing assistants, translating bold concepts into clear roadmaps and keeping us at the cutting edge of AI. This role thrives on dynamic collaboration - partnering closely with engineering, design and diverse cross-functional teams to build, integrate, and present groundbreaking solutions. You'll be the voice that clarifies complex technical concepts, synthesises crucial feedback, and expertly guides projects from concept to impactful delivery, all while contributing to a shared vision for the future of marketing.

What you'll be doing:

We are looking for someone who is passionate about AI technology, thrives in cross-functional collaboration, and can bridge the gap between technical possibilities and business value. To succeed in this role, you will need:
  • Product management experience with technical products (SaaS or platforms preferably)
  • A good understanding of AI/ML concepts.
  • Experience with specific development practices (CI/CD, microservices, serverless)
  • Experience with multiple stakeholder collaboration
  • An understanding of cloud platforms (AWS preferred).
  • Analytical skills and a data-driven approach to decision-making.
  • Proven experience with AI/ML product development or implementation.
  • A solid understanding of the marketing technology landscape.
  • A track record of innovative problem-solving, demonstrating creative and effective solutions.
Who you are:

You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.

You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.

What we'll give you:

Passionate, inspired people - We aim to create a culture in which people can do extraordinary work.

Scale and opportunity - We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.

Challenging and stimulating work - Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?

#LI-Onsite

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Please read our Privacy Notice ( for more information on how we process the information you provide.
Posted 2025-07-15

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