Social-First Creative

Role: Social-first Creative

Schedule: Part Time - TBD, Permalance / Contracted

Location: Flexible with 2 days in office

Start Date: July

Salary: Competitive - awaiting client approval

Holidays: Pro Rata

THE ROLE

Can you create viral content on the fly? Are you super confident at cap-cut, Canva and shooting in 9:16? If you’ve answered yes then this role might be for you…The Social-First Creative (Beauty & Content Specialist) is a highly creative, hands-on content maker who lives and breathes culture and social media. This person is fluent in content ideation, storyboarding, social filming, editing and delivering highly engaging short-form content across TikTok, Instagram and emerging platforms. They thrive in fast-paced environments, creating content daily and jumping on trends quickly to produce reactive, platform-native assets.

They will bring a strong editorial eye, an instinct for beauty content formats (from GRWM to tutorials, product drops and creator collabs), and an ability to translate cultural shifts into impactful social-first storytelling & content. Hyper-organised, detail-driven and collaborative, they will work closely with the wider creative, strategy, and accounts teams to bring ideas to life.

They will have a strong understanding of LGBTQIA communities and be deeply connected to the cultures and conversations happening across beauty spaces.

WHAT WE ARE LOOKING FOR

We are looking for a natural content creator who is deeply embedded in beauty, social trends, creator culture, and platforms, including innovation. If you’re hungry and ambitious, who deeply understands how to cut through the noise on social, consuming content and culture in equal measure, this role is for you.

You thrive in lo-fi, lo-production social content environments where speed and agility are key. You can ideate and film trending content with minimal set-up, creating trending videos that tap into what’s happening on the platform that day. You have an instinctive understanding of short-form, fast edits, trending audio and community-driven formats. You bring fresh thinking, proactive energy and can generate multiple content ideas daily, bringing ideas and content to the team with enthusiasm and excitement of how it can cut through the feed. You have experience working with creators, and you’re excited to contribute your creative instincts across this key account for Warm Street.

DAY-TO-DAY ACCOUNT RESPONSIBILITIES

• Lead on creative ideation and content storyboarding across beauty and culture briefs

• Create social-first content with daily content production - all within a lo-fi setting, including filming, editing, and delivery

• Bring new social engagement tactics to the table - this is about being proactively reactive, every day coming to the team with ways to tap into culture and conversation

• Jump on reactive moments and respond in the brand’s TOV to further their credibility and engagement. You’ll be on top of TikTok, Instagram and beauty platform trends, identifying content opportunities and reacting quickly

• Collaborate with creators, influencers, and partners to bring collaborative content to life

• Support on brand shoots with filming, direction and capture

• Edit video content across a variety of formats optimised for platform algorithms and audience engagement

• Maintain excellent organisation of assets, files, and production timelines across projects

• Support the snr social media manager with general account management, reporting and client management.

REQUIREMENTS

• 3+ years experience as a creative in a social agency preferred.

• You’ll be adept at social-first content creation, with beauty experience strongly preferred

• Proven video editing expertise with strong understanding of editing for TikTok and Reels

• Experienced in on-set content capture, with confidence in filming and directing small-scale shoots

• Comfortable ideating and turning around quick-fire content daily

• Strong ability to create lo-fi content that aligns with current platform trends

• Ability to balance creative flair with commercial objectives and brand guidelines

• Deep understanding of beauty trends, creators, and online communities

• Hyper-organised with strong project and asset management skills

• Strong collaborative mindset and ability to work closely with creators, clients, and internal teams

• Passion for beauty culture, music and cultural storytelling

ABOUT WARM STREET

We believe brands have a role to play entertaining, inspiring and building communities. The world would be a better place if there was more art, and less ads. We’re proud to be a global social media pioneer, creating thumb stopping social for the boldest brands about. Each journey is guided by a diverse collective of cultural architects, creative thinkers, social innovators, and community specialists, we create soulful work with massive impact.

OUR VALUES

We’re not here to coast along with the traditional marketing industry model, we want to change the face of culture, do things no-one else will take a risk on and push our clients to positively impact people’s lives. We want to make a big impact and this includes improving the diversity of our agency family, with representation at every level, and no more ASSUMPTIONS. We are a purpose driven company, and actively involve our team in defining how we can better support the cultures and communities we work with.