Marketing Growth Engineer

About Intent HQ

Intent HQ redefines customer understanding for the agentic era, enabling enterprises to influence customer decisions at the moments that determine growth, loyalty, and competitive advantage. As the Human-to-AI Context Company, we offer groundbreaking AI technology that creates the missing context of human behaviour and individuality, transforming data into confident decisions that reflect how people actually act in the real world. We enable brands to Act With Intent.

Trusted by global enterprises, Intent HQ manages 325M+ profiles and processes 250B events daily. We won AI Business of the Year (National AI Awards 2025), Analytics Company of the Year (British Data Awards 2025), and winner of Best AI Ethics & Diversity Strategy (AI World Series Awards 2025), recognising Intent HQ’s AI innovation, analytics excellence, and ethical leadership. Intent HQ is a proven partner for leaders seeking measurable growth, faster decision velocity, and responsible AI-driven advantage.

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Why Join Us:

• Exciting Work Environment: Work on cutting-edge technology at the intersection of AI and data analytics.

• Growth Opportunities: Advance your career in a fast-paced, innovative industry.

• Hybrid working: Based in our London office 2-3 days per week, and the rest of the week remote based on your location

• High Impact role: This is a high-impact role where engineering meets marketing. You’ll have the autonomy to test ideas quickly, leverage AI to move faster than traditional teams, and directly influence the company’s growth trajectory.

About the Role

We’re looking for a marketing-focused Growth Engineer to drive measurable business impact across acquisition, activation, and revenue. This role is built for engineers who think like marketers, or marketers who think like engineers — people who care deeply about user behavior, conversion, and growth metrics, and who use technology (especially AI) to move those numbers.

You’ll operate at the intersection of marketing, engineering, product, and data — owning growth initiatives end-to-end. From ideation to experimentation to implementation, your work will directly influence how users discover, engage with, and derive value from our product, whilst guided by the overall marketing and business strategy.

We’re especially interested in AI-native builders — people who instinctively use AI tools to move faster, test more ideas, and unlock new growth opportunities.

What You’ll Do

• Develop and execute growth strategies focused on user acquisition, conversion, and enterprise pipeline growth

• Build and optimise marketing surfaces (landing pages, signup flows, pricing pages, onboarding journeys)

• Run rapid experimentation cycles (A/B tests, funnel optimisations, messaging tests)

• Use AI tools to generate ideas, build experiments, and accelerate execution

• Analyse user behaviour and campaign performance to identify growth opportunities

• Improve conversion rates and time-to-value across the user journey

• Engage marketing cross-functionally whilst delivering as an individual contributor

What We’re Looking For

Core Traits

• Marketing-minded engineer/Engineer-minded marketer – you think in funnels, conversion rates, and user journeys, you deliver in code, workflows and APIs.

• AI-native – you actively use AI tools (e.g., for coding, analysis, content, experimentation) to 10x your output

• Entrepreneurial – proactive, scrappy, and focused on outcomes over process

• Experimental – comfortable launching imperfect ideas and iterating based on real-world results

• Data-driven – you rely on data to guide decisions and measure success

• Curious – constantly exploring new tools, channels, and growth tactics

Skills & Experience

Engineering

• Strong coding skills with the ability to ship quickly across the stack

• Experience building and iterating on web experiences (e.g., landing pages, funnels)

• Comfortable integrating APIs, automation tools, and AI workflows

Marketing & Growth

• Strong understanding of growth loops, funnels, and user acquisition strategies

• Experience with SEO, CRO (conversion rate optimisation), and lifecycle marketing

• Ability to connect technical work directly to marketing outcomes

• Experience of applying this in B2B mid and enterprise markets

Data & Analytics

• Experience designing and analysing experiments

• Strong understanding of metrics like CAC, activation rate, retention, and LTV

• Ability to derive insights from user and marketing data

Product & UX

• Good instincts for user experience, messaging, and conversion design

• Ability to independently make product and design trade-offs

What Success Looks Like

• Significant improvements in conversion rates, acquisition, and revenue metrics

• Set-up and introduction of new growth activation, not taking over existing activations

• High velocity of experiments and learnings

• Creative use of AI to unlock new growth channels or efficiencies

• Tangible impact on how users discover and adopt the products

Diversity & Inclusion

Intent HQ is an equal opportunities employer with an ethos of commitment to promoting and practicing diversity, equality and inclusion at work. At IHQ, different perspectives, ideas and experiences are valued and respected, with fair and equal opportunities provided for all. Our diversity and inclusion efforts have been recognised with us winning two consecutive Women in Tech UK Awards, under the Best Tech Employer (51-149 Employees)’ category & being shortlisted for the Best Employer for Parental Support award - an achievement we are very proud of.

Our Culture

Working for Intent HQ, you have the opportunity to work with cutting edge technology in an environment where you are encouraged to think and act outside traditional methods. We are a growing business with a flat structure meaning everyone is visible and able to make an impact, not just in their own role, but across the business on a daily basis. We promote a collaborative, innovative and sociable culture, oriented towards performance and competitive advantage. Our DNA is made up of flexibility to all staff with a family friendly approach and focus on personal development. We have high expectations and pride ourselves on our cultural standards.

Benefits

• Private Medical Insurance (subject to eligibility)

• Income Protection with Employee Assistance Programme (EAP)

• Life Assurance

• Higher than statutory maternity & paternity benefits

• Pension scheme

• Flexible working

• 26 days holiday (increasing with service)

• Tech pack

• Training opportunities

• Wellbeing programme

• Oliva mental health platform & counselling

• Cycle to Work scheme

• Free access to onsite gym (including towel-serviced changing rooms and showers)

• Free breakfast daily & healthy weekly lunch (when in office)