International Retail Director

At Oura, our mission is to empower every person to own their inner potential. With our award-winning Oura Ring and app, we help over 2.5 million people turn insights about sleep, activity, and readiness into healthier, more balanced lives. We believe that starts from within — by creating a culture where our team feels supported, included, and inspired to do their best work. Our values guide how we show up for each other and our community every day.

For us, empowering the world starts with living our values and empowering our team. As a quickly growing company focused on helping people live healthier and happier lives, we work to promote work-life balance and ensure that our team members have what they need to do their best work — both in and out of the office.

We're seeking an experienced and dynamic International Retail Director to spearhead the growth and expansion of our retail business across key international markets. This pivotal role will be responsible for managing existing strategic retail relationships and identifying new opportunities to significantly expand our presence and revenue outside of North America. If you thrive in a fast-paced, high-growth environment and have a proven track record of scaling consumer goods businesses internationally, we want to hear from you.

What you will do:

• Manage and cultivate existing strategic retail partnerships in international markets, ensuring strong performance and mutual growth.
• Identify and develop new retail opportunities to expand our international retail footprint, driving significant revenue growth.
• Collaborate closely with cross-functional teams including FP&A, Supply Chain, Accounting, Demand Planning/Forecasting, IT, and MX to ensure seamless execution and support for retail initiatives.
• Oversee demand planning and forecast accuracy, playing a crucial role in the Sales & Operations Planning (S&OP) process to optimize inventory and sales.
• Represent the brand with excellence, clearly articulating our company's value proposition and vision to international partners and the market.
• Drive financial performance, with a strong understanding of retail KPIs such as sell-in, sell-through, margin structure, and distributor fees.
• Negotiate strong terms and agreements with international retail partners, leveraging our brand's growing market position.
• Lead with a "player-coach" mindset, both setting the strategic direction and actively executing initiatives, especially in the initial stages with limited resources.
• Communicate effectively with the executive team, providing clear updates on strategy, results, and performance.
• Build and scale internal processes and retail capabilities to support hyper-growth in international markets.
  
  

We'd love to have you on our team if you have:

• Extensive experience scaling consumer goods businesses internationally, with a strong preference for consumer electronics or hardware.
• Proven track record of selling consumer hardware; candidates with only SaaS sales experience will not be a fit.
• Deep market knowledge of the international consumer retail landscape.
• Established relationships with international retailers, distributors, third-party partners, agencies, and merchandising/display companies within the retail vertical.
• Experience working with distributors, contractors, and agencies to achieve retail objectives.
• Experience working with retailers in multiple countries, particularly across EMEA and APAC regions.
• Exceptional negotiation skills with a history of securing favorable terms.
• Strong problem-solving abilities and a strategic mindset coupled with a hands-on approach to execution.
• Ability to operate with autonomy and demonstrate an entrepreneurial mindset.
• Demonstrated ability to manage financial planning and budgeting, with a keen understanding of retail-specific KPIs.
• A good understanding of the Sales & Operations Planning (S&OP) process is crucial.
• Effective communicator capable of articulating company strategy, results, and performance to executive leadership.
• Strong understanding of Amazon and its operational functions is highly desired.
• 12+ cumulative years of experience, with 2-4 years in a similar leadership role and capacity.
• Proficiency with EDI, general business tools (e.g., Microsoft Suite, Google Suite), and an understanding of retailer-specific reporting tools and terminology.
• Willingness to travel internationally as needed.

Benefits

At Oura, we care about you and your well-being. Everyone here at Oura has a ring of their own and we are continually looking to improve employee health and add to our benefits!

What we offer:

• Competitive salary
• An Oura Ring of your own + employee discounts for friends & family
• Flexible working hours and remote working arrangements
• Amazing culture of collaborative and passionate coworkers

Note: Due to legal restrictions related to sponsor license in the UK we are currently unable to provide visa support for employees. As such we can only employ those with e.g. indefinite leave to remain in the UK, UK citizens etc.