Marketing lead - London

Marketing lead - LondonVacancy Type: Fixed Term/Full TimeLocation: London with hybrid working / and supporting flexible workingClosing Date: 2025-07-16 23:45:00Are you an experienced and creative marketing professional who thrives on collaboration and problem-solving? Girlguiding is looking for a Marketing lead to develop and manage exciting strategies that reach more volunteers and girls through paid marketing channels, and inspire them to join us.

In this role, you'll lead the planning, execution, and optimisation of multi-channel paid campaigns, working closely with our media agency and internal teams to ensure activity is insight-led, inclusive, and aligned with our objectives. You'll use audience research, testing strategies, and analytics to drive continuous improvement and maximise impact.

We're looking for someone who is passionate about marketing, confident in managing projects and stakeholders, and brings a solutions-focused, can-do attitude. If that sounds like you, we’d love to hear from you!

About Girlguiding

This is a really exciting time to join Girlguiding. We have much to be proud of in our one hundred years of history, but we know that to remain vibrant and relevant to young people we must continually evolve.

We’ve begun a process of significant change: transforming the organisation so it can meet the challenges of the future by putting young people at the heart of our organisation. We’re on a mission to amplify the voices of girls and young women, so they can champion change in their own lives and the wider world; to build strong partnerships that can increase our reach and impact; and to increase the support we offer our amazing adult volunteers who deliver incredible experiences to young people across the UK every week.

Girlguiding values the differences that a diverse workforce brings and is committed to inclusivity, and to employing and supporting a diverse workforce. We are proud to work with a number of organisations who support us to create and maintain a culture that celebrates diversity and champions inclusion in the workplace. While Girlguiding’s young members may be women only, our staff team is mixed gender. We welcome applicants from all backgrounds.

Girlguiding operates a hybrid working arrangement where office based staff are required to attend the office on average two days a week, or 40% of working time across the year. Location allowance is payable to those who work in accordance with out hybrid working model. We’re committed though to supporting our staff to achieve a good work-life balance and offer flexible working options wherever we reasonably can. All staff are required to carry out our online health and safety training and complete a DSE risk assessment to ensure we can provide the support you require.

We strive to ensure our recruitment processes are accessible to everyone. If you would like to receive any information in a different way or would like support in helping you to apply, please get in touch with [email protected] or by calling 0207 592 1892.