Senior Paid Social Executive

Senior Paid Social Executive

Overall Purpose of the Senior Paid Social Executive Role:

This role sits in our Digital team and will involve working closely with the Paid Social Manager, as well as the wider Planning, Data and channel specialists across the agency to deliver successful campaigns for our clients. The Senior Paid Social Executive manages social campaigns end-to-end. This includes, but is not limited to:

• Supporting the Paid Social Manager with planning, building and optimising high-performing campaigns across key platforms (i.e. Meta, Twitter, Reddit, Pinterest, LinkedIn & Snapchat).

• Managing campaigns in line with client KPIs and agreed budgets, as well as identifying and rectifying any delivery issues.

• Pulling performance data and providing comprehensive, accurate and insight-led reporting across campaigns for internal teams, as well as external clients.

• Supporting the test & learn agenda for key accounts across areas such as audience targeting, formats, creative, bidding strategies etc.

• Auditing social accounts to identify gaps and opportunities to improve performance over time, and sharing recommendations with clients.

• Building strong client relationships by presenting results and insights to client stakeholders.

• Developing relationships with media partners to remain current and up-to-date with the latest products and trends in the media landscape.

• Completing training with media partners, such as Meta, TikTok & X in order to develop key competency skills.

• Developing a strong understanding of the wider marketing mix and the role of social media within the broader landscape.

Experience & qualifications

• Minimum of 1 year’s experience building, optimising and reporting on paid social campaigns.

• Microsoft Office 365 proficient (Excel, Outlook, PowerPoint, etc)

•Capable working as a part of the team

• High accuracy and quality of data in reporting

Ideal additional skills and attributes:

• Keep abreast of industry news and events.

• Pro-actively participate in agency and team initiatives.

• Have a keen interest and passion for social media and its role in the marketing ecosystem.

• Be self-motivated and comfortable with working in a fast paced environment.

• Able to multi-task and effectively prioritise workload.

• Be a strong communicator (verbal and written) with an eye for detail.

• Be a team player, who is diligent, proactive and eager to learn and develop their media career through team connections,

• Have a good level of common sense and judgement in order to confidently deal with arising challenges.

• Be solution focused, forward thinking and exceptionally organised.

Remuneration:

Up to £32,000 depending on experience

Flexible, extensive benefits post probation.