Brand Manager

Fred Perry Ltd
London

Triple Wimbledon champion Fred Perry founded his brand in 1952. He was the son of a cotton spinner, who played and fought his way through, always with style – and despite the establishment. Today, Fred Perry is a global community of over 370 employees, all inspired by the Laurel Wreath and what it represents

PURPOSE:

The role of the Brand Manager will be to efficiently organise our in-house brand team, ensuring team members know what’s expected of them, when it’s needed by, and that projects are delivered on time and in budget.

The role reports in to the Head of Brand, and sits within Fred Perry’s brand team but will need to work closely with our creative team, product development and accounts teams, as well as our external partners.

This is an exciting opportunity to work in a fast-paced environment with a small and supportive in-house team. The position therefore requires a team player with a hands-on approach; someone who can manage their time well.

The individual must be highly organised and have a strong command of managing multiple stakeholders both internally and externally. They must show a positive approach to work with enthusiasm, flexibility and professionalism.

Please note, this role is offered on a fixed-term basis as maternity cover

KEY RESPONSIBILITIES:

BRAND CALENDAR

· Managing the Brand calendar. Ensuring that it is up to date and changes are managed and communicated efficiently.

· Building project timelines and ensuring internal deadlines are met.

· Managing resource and critical paths for quarterly brand sign offs for Head of Brand and Brand Director

QUARTERLY EXHIBITIONS

· Project manage the entire end-to-end process of our quarterly Brand exhibitions, including our annual Fashion show.

· These are a mixture of 1 physical and 3 digital events.

PROJECTS

· Organising and overseeing global instore events and budgets

· Being the end to end contact and project manager across all collaboration product launches

· Project managing large scale internal and cross departmental physical archive project

· Overseeing our online asset sharing platform ‘Backstage’

BUDGET MANAGEMENT

· Running and tracking the total brand budget, ensuring that this is reported monthly, and all projects are completed within the allocated budgets. This will be done in close cooperation with accounts payable and purchase ledger.

· Running Quarterly Budget Update with senior leadership team.

LEGAL LIASON

· Ensuring that the legal team are in the loop with any contracts for venues, agreements with partners and signing off any brand activity.

MANAGEMENT

· You will be the line manager for our Brand Projects Coordinator.

THE PERSON:

· Highly organised with high attention to detail

· Process driven and able to spot inefficiencies and implement solutions

· Personable and good at building rapport with colleagues and external partners.

· Strong commitment to delivering high level work to agreed deadlines

· Demonstrated experience in project/studio management and delivering events

· Experience in project management and putting on events.

· Previous experience within production/ fashion/retail would be appreciated.

· Skilled at excel to track and manage budgets.

· PowerPoint to pull together updates on key projects.

· Familiarity with Asana preferable.

HOURS:

We actively encourage our teams to have a good work/life balance and so we are pleased to offer flexible working shifts at Fred Perry HQ. Our core shift hours are from 10am – 4.30pm and so employees can choose to start and finish early, or start and finish late. (i.e. work 8:00am-4:30pm, or 10:00am-6:30pm etc). We also have 30-minute early finish on Fridays.

As we continue to work in a more flexible way, the Head Office acts a brand hub, where we can all connect and collaborate with one another. This role is a mix of office based (London) and remote working. We will expect the employee to come into the office regularly for face-to-face meetings and to work alongside their team on collaborative projects.

BENEFITS:


We are proud to offer a wide range of benefits to all our staff, and continue to reassess what our community needs from us to thrive. We don’t want to be a good company to work for, we want to be a great one. Here are some things we currently offer:

  • Generous staff discount and regular sample sales

  • Competitive salary

  • Generous pension scheme with 8.5% company contribution

  • Option to buy an extra 5 days holiday annually

  • Enhanced maternity and paternity packages

  • Life insurance

  • Private healthcare

  • Early finish Fridays

  • Additional benefits with long service

  • 25 days annual leave plus Bank Holidays

  • Annual Birthday vouchers

  • EAP

  • Social Events

We actively welcome applications from people of all different backgrounds. Your CV will be submitted to hiring managers with all personal details hidden to ensure anonymity.

Posted 2026-01-13

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