Paid Media Specialist
Managing high-budget Meta campaigns with detailed audience targeting, creative experimentation, and conversion tracking
Running comprehensive Google Ads campaigns (including Search, YouTube, Display, and Discovery), leveraging GA4, Smart Bidding, and Performance Max
Making CRO-focused suggestions and leading A/B testing to continually improve results
Creating regular performance reports that track metrics such as ROAS, CPA, CPM, and other growth indicators
Working closely with the creative and marketing teams to ensure aligned and impactful campaign execution The Candidate A minimum of 3 years' experience in a similar paid media role
Industry background in music, live events, nightlife, or entertainment
Proven track record running successful campaigns on Meta, TikTok, and Snapchat
Expert-level knowledge of Google Ads, including Performance Max and automated bidding strategies, along with strong SEO understanding
High proficiency in GA4 and a confident approach to interpreting performance data and applying insights
Willingness to work evenings/weekends and attend events when neededWe Are Aspire Ltd are a
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