Senior Global Brand Manager (London Area)

We are seeking a Global Brand Manager to join one of the world’s leading global FMCG brand owners. This role will be responsible for driving all marketing-related activities for seasonal campaigns across the business for a premium brand.

You will mine consumer insights through data and analysis to identify key trends and market opportunities, creating brand strategy and briefs to drive all consumer-facing communication for all markets.

If you have solid strategic brand marketing experience within premium and luxury brands , have experience in elevating brand image and understand what luxury looks like, then this could be the role for you.

This broad end-to-end role has significant internal visibility and high progression potential. We are looking for:

1) A problem-solver with creativity and initiative

2) A strong background in global brand management , innovation and brand marketing

3) Experience in driving full 360 campaigns in omnichannel environments.

4) A strong track record of launching breakthrough brand and product campaigns, preferably with international experience .

5) A self-starter with an entrepreneurial spirit

6) Strong commercial capabilities

7) Highly strategic across brand planning, CMI, Communications and FMCG

Responsibilities will include:

• To build, develop and implement a global brand strategy for seasonal campaigns to enhance brand equity and market share.
• Conduct international market research to track competitors and identify opportunities for growth.
• Collaborate with product teams to align on seasonal marketing strategies.
• To create, drive and deliver seasonal marketing campaigns globally, ensuring consistency across all regions.
• To monitor seasonal campaign financials to ensure delivery is within budget.
• Working with key stakeholders globally to ensure alignment of all seasonal campaigns.
• To provide creative direction and leadership, maximising the brand impact globally.
• To monitor performance of all campaigns, ensuring strategies are adjusted accordingly.

Skills required for this role:

• Solid Brand Marketing experience within Premium/Luxury fashion or beauty brands preferred

• Demonstrable experience in managing a sophisticated portfolio

• Brand equity development experience

• A passion for developing consumer-centric plans

• Strong agency management experience

• Capable and experienced in developing strong commercial plans with a demonstrated ability to drive profitable growth

• The ability to develop long-term growth strategies

• The ability to deliver the brand strategy

• An inspiring storyteller

• A strong leader with the ability to influence at all levels

The role is a hybrid role allowing you to work three days in the office in London

and two days from home