Marketing Manager
Job Description
We are currently working with an exciting scaling business, who are looking to bolster their Marketing function, as they look to hire a B2B Marketing Manager.
As they look to scale across the business in 2025, this hire will be their first dedicated Marketing hire, with a chance to shape the function from Day 1. Our client is a an tech-led organisation, looking to drive change within the FinTech space, having recently won awards and have received significant VC funding.
To note - this is a hybrid role, based in SE London 3 days per week
Responsibilities
- Develop and execute integrated marketing campaigns across multiple channels including digital, social, PR, content, SEO, and events.
- Manage relationships with external marketing, PR, and creative agencies to ensure timely and high-quality delivery of campaigns and materials.
- Plan and coordinate industry event participation, including trade shows, conferences, and networking events, to drive brand visibility and lead generation.
- Own the awards calendar and submission process, ensuring strategic alignment with brand positioning.
- Support the development and distribution of thought leadership content in collaboration with internal stakeholders.
- Monitor and optimise website performance, working with SEO experts and developers to improve rankings and conversion rates.
- Track, analyse, and report on marketing performance metrics to inform strategy and justify budget spend.
- Work closely with sales and product teams to align messaging, campaign targeting, and content development.
Experience Required
- Proven experience in a broad B2B marketing role, ideally within the tech or SaaS sector.
- Demonstrated ability to run end-to-end campaigns across digital, content, events, and PR.
- Experience working in a start-up or scale-up environment, comfortable with ambiguity and a fast pace.
- Strong experience managing and collaborating with external marketing agencies and freelancers.
- Excellent project management skills, with the ability to juggle multiple priorities and stakeholders.
- Clear understanding of how to build brand awareness and generate demand in a B2B context.
- Strong written and verbal communication skills, with an eye for detail and tone of voice.
If you are interested in hearing more about this role, please do apply!
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