Area Manager, Brand Partners (South)

PVH
London

About Us:

We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.   

One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH .

About THE ROLE


Our stores are the life and soul of our business, acting as important touch points with our ever evolving consumer base. As the world of retail and wholesale partnerships evolves, we, as a business, believe that for all other parts of the chain to work, our stores must set a tone of what our two brands are all about. Irrespective of where our consumers eventually make a purchase, our stores are always a window to our great brands.


As a result our brand partner locations are paramount, the first class experience must be a given and our in-store standards should never be questionable.
To deliver this, we strive to hire the individuals who live and breathe the values of our business; who are obsessed with delivering great service to our customers and who truly believe that to remain relevant in today’s world, we must be nimble and adapt to change and evolution.


The PVH Brand Partner Area Manager plays a key role in achieving these standards; they lead by example, embrace our entrepreneurial spirit and inspire their teams through their passion and belief in our brands.


They are accountable for identifying, recommending, executing and managing initiatives and efficiencies that support the business structure, strategy and growth. Reporting in to the Brand Partner Manager, this is a true leadership role responsible for coaching and developing their teams to be the very best version of themselves.


Responsibilities include:

Sales Generation:
  • Drive your brand partner locations through effective stakeholder management across internal and external partners, exceeding sales goals and KPI targets, monthly, quarterly and annually.

  • Partnering across function to analyze sales reports and data to determine the needs of the business and set business strategies. This includes making commercial recommendations to brand partners and internal stake holders.

  • Track, monitor and communicate business results in commercially succinct manner.

  • Seek new ways to increase business and drive individual store and area performance.

  • Collaborate with the channels Senior Manager and Marketing to identify marketing opportunities to support sales.

Customer Service:

  • Ensure all associates provide the highest level of customer service through brand-specific proposition.

  • Resolve all customer queries and complaints quickly and effectively.

  • Identify, introduce and manage any special events inclusive in collaboration with Marketing and PR team.

  • To keep ahead of trends in the market place and effectively monitor competitor activity to maintain a leading, world class customer experience and proposition.

  • Collaborating with our brand partners to align service propositions, ensuring both parties service values are equally represented to the highest level


Operations:

  • Deliver weekly and monthly lines of communication with all locations and brand partners that drive engagement and ensure stakeholders strive to exceed existing performance standards.

  • Cultivate, Development and maintain active relationships with all brand partner stakeholders.

  • Complete monthly brand partner location audits, review results and set actions to ensure stores remain compliant.

  • Control Profit and Loss through locations expenses and maintain budgets, continually striving to reduce all costs.

  • Manage, support and review bi-annual inventories, creating action plans as an outcome.

  • Support and assume responsibility for the integrity of Shipping and receiving in all areas and ensure that staff adheres to all policies and procedures.

  • Drive all locations to deliver within a 1% SKU Shrinkage bi annually

  • Support, promote and assume responsibility for loss prevention in all areas of risk management, physical security, store cash controls, inventory management, inter-store communication and LP audits.

  • Utilize both PVH and brand partner tool to oversee location scheduling to ensure staffing is optimised to drive business and meet demands of peak traffic whilst remaining tight to budget.


Merchandising and Visual:

  • Implement and maintain all merchandising directives across concession and wholesale divisions within brand partner locations and ensure execution of effective merchandising strategies

  • Consistently deliver all brand standards

  • Partner with B and M, logistics, and channel Brand Partner Manager to ensure appropriate assortment for the stores

  • Successfully partner with Wholesale to identify locations for capsules andpop up locations.

  • Ensure presentation of all displays, fixtures and all visual areas are reflective of current visual direction

  • Work with VM to ensure excellent visual standards across all partners by aligning on O and O Model Stores best practice and execution.


People:

  • Recruit, train, and develop location teams, creating an area succession plan

  • Reviewing and Identifying best recruitment practices in line with our partners and PVH competencies.

  • Ensuring we are hiring for the future with an active focus on clear development and succession planning

  • Continually evaluate the performance of each manager and brand specialist, providing constant feedback to ensure results.

  • Resolve all human resources issues in a timely and effective manner, partnering with HR when necessary.

  • Support our Partners HR processes when required, championing best practices with location teams.

  • Promote a positive learning environment, championing both internal training and brand partners training, monitoring participation numbers.

  • Deliver seasonal kick off activities with brand specialists by annually

  • Partner with HR to review and evaluate management census by store, identifying opportunities to drive additional business through improved staffing structure.


About YOU

  • You'll you have a minimum of 3 years experience within a senior and multi site retail management role.
  • You’ll ideally have previous experience, or an understanding of both a Concession and Wholesale Model
  • Previous experience within a lifestyle brand environment is ideal.
  • Youll have a proactive and solutions oriented mindset
  • Youll have strong project and time management skills with excellent attention to detail
  • You’ll be a commercially astute and confident decision maker, communicating with impact across all levels.
  • You’ll have strong stakeholder management skills and the ability to build relationships with ease.
  • You will work well with change, being able to quickly adapt and work with pace
  • You’ll be a strong team leader with an ability to manage, motivate and inspire large teams.


About WHAT WE OFFER


At PVH, we understand that the success of our organisation is directly related to our hardworking and dedicated associates who contribute their time and talents to help make our Company the success it is. That is why we are committed to providing a competitive and comprehensive benefits program that offers the protection, peace of mind and flexibility designed to support our associates – both at home and at work.

PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.

Posted 2025-08-20

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