London Sales Manager

Advocate Group
City of London, Greater London

Job Description

London Sales Manager

up to £45,000 with Travel Allowance + Expenses + Bonus + Benefits

Are you ready to join one of the UK’s fastest-growing functional drinks challengers? This pioneering brand has built its reputation on bold innovation, gut-loving goodness and a mission to shake up the soft drinks category for the better. With listings already secured in premium retailers and a loyal community of health-conscious consumers, the business is now looking to accelerate its growth across the Out of Home channel.

The Role

As London Sales Manager, you’ll be responsible for driving volume and visibility across London’s vibrant Out of Home scene. From premium retailers like Whole Foods and Planet Organic through to independent cafés, delis and fitness venues, you’ll be the face of the brand – building strong relationships, winning new business, and ensuring best-in-class execution in every account.

Key Responsibilities

  • Lead new business development across Whole Foods, Planet Organic and independent London venues.
  • Build and maintain strong commercial relationships with buyers, wholesalers and decision-makers.
  • Deliver volume growth and brand visibility through proactive account management and activation.
  • Identify and convert opportunities within cafés, delis, fitness studios and other premium OOH outlets.
  • Partner with marketing and field sales to maximise brand presence across the capital.

About You

  • Proven experience in business development, ideally within premium drinks or health-led FMCG.
  • Strong track record of winning and growing accounts in the Out of Home channel.
  • Entrepreneurial, driven and comfortable working in a fast-paced challenger brand environment.
  • Excellent communication, negotiation and relationship-building skills.
  • Based in London with a strong network in the independent retail and OOH space.

Please get in touch with Kayleigh or click “Apply Now” to be considered for this vacancy.

Call: 020 7871 8000

Email: Kayleigh.norcross@advocate -group.co.uk

The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The

Posted 2026-03-31

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