Senior Direct Marketing Officer (Media)

Centrepoint
London

Contract: Permanent, Full-Time (37.5 hours per week)
Location: London
Salary: £36,225 – £40,624 per annum
Closing Date: 8th July 2025

A short virtual test will be held on w/c 21st July
Interviews will be held w/c 28th July

Are you passionate about ending youth homelessness? If so, this opportunity may be for you.

About us

We help vulnerable young people by giving them the practical and emotional support they need to find a job and live independently. We provide homeless young people with accommodation, mental health support and life skills in order to get them back into education, training and employment. We want to end youth homelessness by 2037 . Together with our partners, we support over 16,000 young people each year.

Centrepoint, the UK’s leading youth homelessness charity, is looking for a Senior Direct Marketing Officer (Media) to join our Acquisition Team based at Centrepoint, The Rowe, London.

The Senior Direct Marketing Officer will sit in the Acquisition team within Individual Giving. They will be responsible for increasing income by strategically developing, implementing, managing and analysing campaigns to recruit new donors through a variety of different media channels, ensuring that messages are on brand and reflect Centrepoint young people in a representative way.

Centrepoint have a diverse recruitment mix and management of several different channels including DRTV, press, inserts, outdoor, Meta, Google environment. An expertise in at least two channels paid media channels will be required for this role (i.e Paid Social, PPC, Press / Inserts).

The postholder will build strong relationships with internal contacts, agencies, and external partners to create innovative and engaging propositions which maximise donor lifetime value for Centrepoint to help us achieve our objective of supporting young people to leave homelessness behind for good. To do this, you will be an excellent communicator with a creative flair and a passion for ending youth homelessness.

About you

  • Effective communicator with natural ability to facilitate open and honest conversations.
  • Able decision maker with a can do attitude.
  • Respectful and empathetic, always considering the impact on our young people.
  • Flexible, always adapting to changing needs.
  • Engaging, committed to self-development by engaging with training and continuous learning.
  • Proactive, always looking for creative ways of working.

What you’ll be doing

  • Developing and managing paid media campaigns to recruit new supporters through a variety of different channels in collaboration with our media agency
  • Liaising with Data & Insight teams to analyse campaign results and continuously optimise performance
  • Facilitating creative workshops and writing briefs for our creative agency to develop engaging communications
  • Building strong relationships with Centrepoint marketing and fundraising teams to share best practice in paid media marketing
  • Developing relationships with our fulfilment and media agencies. Sharing insight, optimising campaigns and briefing them on campaign workflows as necessary.

Why join Centrepoint?

In return for your efforts, you’ll receive a competitive salary, excellent training and development, and a host of staff benefits including:

  • 25 days of annual leave per year, rising by one day per year to a maximum of 27 days
  • Healthcare cash plan (Cover the costs of a wide range of medical treatment including Dental, Optical, Complementary and Alternative therapies).
  • Private Medical insurance
  • Income protection
  • Employer pension contributions of 5%
  • Access to Cycle 2 Work loan scheme
  • An interest-free travel loan

At Centrepoint we challenge the discrimination within society that contributes to youth homelessness, and we are just as committed to fairness and equality within Centrepoint itself. We are passionate about ensuring all of our colleagues are made to feel included in the work we do and that we value the rich diversity within the organization.

We are an equal opportunities employer and we welcome applications regardless of sex, gender, race, age, belief in any religion and none, gender identity, ethnic origin, class, sexuality, nationality, appearance, unrelated criminal activities, disability, responsibility for dependents, part time or shift workers, being HIV positive or living with AIDS, lived experience of homelessness or using young people’s services and any other matter which causes a person to be treated with injustice.

Centrepoint’s policy is to recruit, employ and promote people on the basis of their suitability for the work to be performed, and to this end, our aim is to ensure that all applicants, employees and volunteers receive equal treatment.

Don’t miss out on this fantastic opportunity to join our team as a Senior Direct Marketing Officer click ‘Apply’ now!

Posted 2025-06-26

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