UK Head of Sales - Denza Brand

BYD Europe
Uxbridge, Greater London

Main location: Uxbridge – London

About the role:

As Sales Director for DENZA Brand in the UK, you will drive market expansion and sales growth, playing a pivotal role in establishing DENZA as a leading premium automotive brand. This strategic position encompasses developing comprehensive sales strategies, managing key stakeholder relationships, and building a robust dealer network to achieve ambitious revenue targets and market penetration objectives.

Key Responsibilities:

  • Sales Strategy Development : Collaborate with the Country Manager to develop and implement comprehensive sales strategies aimed at driving market share growth and meeting sales targets.
  • Business Development: Manage business growth in an Omni channel perspective with a B2B2C mindset. Responsible for the key sales metrics and KPIs of the region, collaborate with the dealers to achieve the agreed goals.
  • Customer Relationship Management : Build and maintain strong relationships with the dealers, key industry partners, and final users within the region. Conduct regular customer visits to understand their requirements, address concerns, and ensure customer satisfaction.
  • Sales Forecasting and Reporting : Prepare accurate sales forecasts and reports on a regular basis, providing insights into market trends, sales performance, and challenges.
  • Market Development: Identify and develop new market segments and customer groups within the region in alignment with the company's overall business plan.
  • Brand Promotion: Collaborate with the marketing team to organize customer events and promotional activities, increase the brand reputation and influence within the key industry partners.
  • Sales Team Management: Covers leading and developing the sales team, setting targets, and evaluating performance.
  • Cross-Functional Collaboration: Work closely with internal departments, including network, operations, aftersales, finance, legal, and HR, to ensure alignment and collaboration across functions to support sales goals.
  • Additional Responsibilities: Take on additional tasks and responsibilities as assigned by the Country Manager and senior management to support the company’s growth objectives.

Ideal Candidate Profile:

  • Minimum 8 years proven success in senior automotive sales leadership roles, with experience in premium brand launches preferred
  • Bachelor's degree in Business Administration, Marketing, Automotive Engineering, or related field; MBA advantageous
  • Demonstrated excellence in:
  • Strategic planning and execution
  • Complex deal structuring and negotiation
  • Team leadership and development
  • Market analysis and forecasting
  • Strong commercial acumen with a proven track record of delivering revenue growth
  • Willingness to undertake extensive UK and international travel
  • Flexible approach to working hours to support critical business initiatives

Our Purpose is to build a zero-emission future that reconnects humanity with nature and a World of clean air. We are looking for talent that connects with this mission and want to create a positive impact by joining a diverse and dynamic team 🌏

Posted 2025-10-18

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