Marketing & Communication Director (UK)
Are you a good match?
Do you have the ability to exercise judgement and make high-level decisions?
Are you well-versed in developing and implementing an effective strategy?
Do you possess strong stakeholder management skills; developing trustful and sustainable working relationships?
Are you energised by leading a team and fostering a collaborative culture?
Do you have experience nurturing a motivated and high-performing team?
What are we expecting from you?
- The Marketing & Communication Director is responsible for orchestrating the activities around brand image and brand awareness while respecting the Maison identity and vision and creating the best conditions to support business within this Market.
- The Marketing & Communication Director is the guardian of the market global strategy for Marketing, Event, PR & Media.
- Partner closely with the Retail Director to ensure the Market business development in line with the Maison strategy.
- Build the sales budget per category (High Jewelry, Jewelry, Timepieces & Perfumes) and adapt sales forecasts and action plans to achieve it.
- Analyze sales results, providing qualitative & quantitative feedback to the his/her MD, Retail team & Region and propose adapted local action plans accordingly.
- Animate product related communities.
- Be the ambassador of the marketing strategy when presenting new collections and sharing Maison’s priorities at local level.
- Assess the brand footprint & positioning and enrich the Brand equity (DREF) accordingly.
- Oversee the communication plan across all channels, both online and offline to build awareness and drive the desirability of the Maison.
- Provide quantitative & qualitative insights on local communication plan to the Region and propose to adapt the Maison programs, based on local business knowledge .
- Build & nurture a network of influence and identify interesting partnerships supporting Maison’s Art & Culture projects & potential artistic collaborations in line with Maison’s DNA.
- Partner with L’Ecole to drive the maximum of opportunities for the Maison.
- Define and monitor the adapted mix of the local A&P budget to reach objectives.
- Lead and manage multi-disciplinary teams and work closely with he retail department to ensure alignment and consistency in all the activities.
More than a role…. We recruit for a career!
By joining Van Cleef & Arpels you will be part of a Maison where employee career development is at the heart of our ambition. Upon your arrival, you will be immersed into our enchanting world with trainings on our history, our know-how and our creations.
The recruitment process
Send your application online.
If your profile matches our search, you will be contacted by our Talent Acquisition team for an interview. Along the recruitment process you will meet UK Managing Director, HR Business Partner and European President for Van Cleef & Arpels. Otherwise, you will receive an email to inform you that your application has not been successful.
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