Sales and Meetings & Events Manager

Travel Trade Recruitment Limited
South West London
New Vacancy available for a Trade & MICE Sales Manager you will be responsible for generating revenue through the sale of our products and services to trade partners (travel agent and consortium) and MICE (Meetings, Incentives, Conferences, and Exhibitions) partners and direct clients. The ideal candidate will have a proven track record of sales success, strong communication skills, and the ability to develop and maintain strong relationships with clients.
You will be directly managing a talented and highly motivated team of 8 staff located in the UK. You will be reporting to the cluster's Managing Director.
The Job:
* Develop and execute a sales strategy to drive revenue and profitability growth from the trade and MICE channels
* Conduct market analysis to identify opportunities & challenges: customer behaviour, competitor, market trends, and economic factors
* Set sales objectives for the trade and MICE channels: revenue targets, and specific performance metrics (ex: partner self-booking ratio, growth on specific destinations.)
* Develop actions to achieve these objectives: travel agent / consortium segmentation approach, loyalty scheme, product / self-booking tool training and development
* Monitor the effectiveness of the sales strategies and adjust them as necessary to achieve the desired targets
* Build and maintain strong relationships with existing trade partners (travel agent and consortiums) and MICE partners and direct clients:
* Develop team skills by identifying training needs, coaching and training team members.
* Lead annual assessments and co-build with HR a development plan in line with business strategy.
* Manage the quotation and contracting process for MICE partners / clients insuring the right level of profitability for the company in coordination with Revenue Management & Pricing Team and Resort team
* Ensure that client requirements are fully understood and that operational and budget feasibility checks with MICE resort team have been made
* Oversee the project timelines, budget forecasts, payment and cancellation timelines and event run sheets
Skills Required:
* Bachelor's degree in Business Administration, Sales, Marketing, or a related field
* Proven track record of trade and MICE sales success in the travel or hospitality industry
* Experience with Online Travel Agents distribution model and commercial requirements
* Strong communication, negotiation, and interpersonal skills
* Strong problem-solving and analytical skills
* Ability to work independently and as part of a team
* Ability to work under pressure and handle multiple tasks simultaneously
* Strong organizational and time management skills
* Negotiation skills
* Digital proficiency
* Usage of tools : PowerBI / Salesforce / Coupa
* E-distribution knowledge (Derbysoft / API)
* Willingness to travel when needed
* Fluent English is mandatory, French is a plus
The Package:
* Salary £70,000 - £76,000 + 20% Bonus
* 25 Days Holidays + Bank Holidays
* Hybrid in London 3 days office / 2 days remote
Interested:
* If you are interested in the above vacancy, please click 'APPLY' or email your cv to (url removed)
Posted 2025-11-12

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