Head of Strategic Communications & Campaigns

As the Head of Strategic Communications & Campaigns you will...

• Support the Assistant Director in delivering organisation-wide leadership for communications and campaigns.
• Lead the shift to a strategic, insight-driven campaigns approach across the communications team and wider organisation.
• Act as a senior authority on strategic communications, operating with credibility, autonomy and influence.
• Advise and influence the Ombudsman, Chief Executive and Executive Team on communications strategy and approach.

• Translate organisational vision and priorities into impactful, insight-led communications campaigns across multiple channels.
• Develop compelling, audience-focused narratives that resonate with diverse stakeholders.
• Establish approaches to story identification and development, working collaboratively across the organisation.
• Ensure all communications are inclusive, accessible and aligned with organisational values.
• Lead the delivery of campaigns against agreed objectives, ensuring consistency and quality.

• Define and track key performance indicators, ensuring clear alignment between communications activity and organisational goals.
• Lead robust evaluation of campaigns, measuring effectiveness and impact.
• Use insight and data to drive continuous improvement and inform strategic decision-making.

• Provide inspirational leadership to multi-disciplinary teams within a matrix environment, embedding new and effective ways of working.
• Build strong relationships internally to champion strategic communications and foster a campaigns mindset.
• Develop partnerships with key external stakeholders to maximise collaboration and impact.
• Exercise delegated authority effectively, ensuring decisions are informed, timely and aligned to organisational priorities.