Senior Marketing Executive
The Stage Media Company is dedicated to providing up-to-date news, events and services for the UK’s performing arts and book publishing industries. Its two titles, The Stage and The Bookseller , are established leaders within their respective fields, offering industry news, authoritative reviews and insightful features.
We are seeking a talented and driven Senior Marketing Executive to lead audience acquisition and revenue growth for our expanding portfolio of conferences and awards, including flagship events from The Bookseller and The Stage . This is a fantastic opportunity for an experienced creative and data-savvy events marketer to make a real impact and shape the marketing strategy behind some of the most respected brands in the book publishing and performing arts industries.
Why this role is important
You’ll be joining a dynamic and ambitious team, where your ideas and contributions will help deliver first-class experiences for our audiences and sponsors alike. You will be working on events including The British Book Awards, The Stage Debut Awards, FutureBook, Future of Theatre, The Stage Awards and The Speakies.
What you will do:
- Campaign Management: Plan and execute high-impact, multi-channel marketing campaigns to drive attendance for our conferences and awards.
- Delegate Acquisition: Lead audience acquisition using targeted email marketing, social media, SEO, paid campaigns, and content marketing.
- Database Management: Maintain and optimise segmented databases to ensure accurate targeting and strong campaign performance.
- Website & UX: Own the ongoing optimisation of event websites, ensuring a seamless user journey and strong conversion rates.
- Audience Growth: Develop strategies to build community, increase retention and drive growth among returning and new attendees year-on-year.
- Performance Analysis: Track and report on key marketing KPIs, using data to test, learn, and continually improve campaign results.
- Partnerships: Build and manage promotional partnerships with associations, speakers, sponsors, and media to amplify reach and engagement.
- Cross-Functional Collaboration: Work closely with editorial, events, and commercial teams to ensure campaigns are aligned with business goals and brand messaging.
- Pricing Strategy: Support pricing strategy and positioning discussions with insights from audience behaviour and competitor benchmarks.
What we are looking for:
- Substantial end-to-end events marketing experience, with demonstrated success in delegate and audience acquisition.
- Proven ability to manage marketing across multiple events simultaneously, meeting or exceeding performance targets.
- Proficient in CRM and marketing automation platforms – ideally Salesforce and Adestra.
- Comfortable with data analysis and reporting; strong Excel skills essential.
- Knowledgeable in SEO, paid and organic social media, and email best practices.
This may be a good fit for you if you :
- Strong eye for visual design and ability to create on-brand marketing assets using design tools (e.g., Canva, Adobe Suite).
- Highly organised, self-motivated, and thrives in a fast-paced environment.
- Excellent written and verbal communication skills.
- Can positively contribute to a team-oriented, collaborative environment
Other information:
Normal working hours are 9am - 5pm, with occasional evening or weekend work to cover events. This role offers a hybrid working arrangement, requiring at least three days a week at The Stage’s office on Bermondsey Street, SE1, with opportunities for remote work on the other days.
Please note we start screening CVs and interviewing candidates from the start of a campaign. A successful candidate could progress to offer before the advertised closing date. We encourage you to apply as soon as possible if you are interested.
Closing date - July 31, 2025
We are proud to be an equal opportunities employer and are committed to fostering a diverse and inclusive workplace where everyone can thrive. We welcome applications from all individuals, regardless of background, and celebrate the unique perspectives and experiences that diversity brings.
If you require any reasonable adjustments during the recruitment process, please do not hesitate to let us know. We are here to support you and ensure you have the best possible experience.
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