Editor-in-Chief, Who What Wear UK

Future Publishing
London

Who What Wear is a digital fashion, beauty, and lifestyle publication and community where people can discover the latest brands, trends, and key products to help define and evolve their personal style.

Who What Wear UK is looking for an Editor-in-Chief to lead its dynamic editorial team. If you're an experienced manager, proficient fashion and beauty content expert who can artfully combine editorial excellence and creativity with digital and brand growth, then we want to hear from you.

What you'll be doing

Reporting to the Managing Director, Women's UK, you'll lead the entire UK editorial and commercial content function to success regarding revenue and audience, and industry credibility.

You'll take ownership of ecommerce revenue and traffic goals, lead and sign off on all on-site and off-site referral and growth strategies, collaborate with the sales teams on revenue-related opportunities and creatively direct the brand vision at all visual touchpoints, including digital issues, cover and editorial shoots, franchises, social aesthetic and more.

You'll leverage industry contacts for content, events, social coverage and commercial opportunities, maintain and grow Who What Wear UK's leading position in market, staying front of mind for both consumers and industry, and manage the editorial, social, video, and branded content teams combined, ensuring synergy between them.

Experience that will put you ahead of the curve

  • Extensive experience in a fashion content role, ideally with additional experience in beauty
  • Highest proficiency as a journalist and digital expert
  • Experience managing teams of 10 or more
  • Strong relationships and contacts within fashion and beauty industries
  • Can provide self-direction and lead and inspire others

What's in it for you

The expected range for this role is £53,000 - £110,000

This is a Hybrid role from our London Office, working three days from the office, two from home

… Plus more great perks, which include;

  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Wellbeing support with access to our Colleague Assistant Programmes
  • Opportunity to purchase shares in Future, with our Share Incentive Plan

Internal job family level E3

Who are we…

We're Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.

We've got ambitious plans that further build on our growth momentum and unlock new opportunities – and we're looking for driven people who want to be a part of it!

Our Future, Our Responsibility - Inclusion and Diversity at Future

We embrace and celebrate diversity, making it part of who we are.

Different perspectives spark ideas, fuel creativity, and push us to innovate. That's why we're building a workplace where everyone feels valued, respected, and empowered to thrive.

When it comes to hiring, we keep it fair and inclusive, welcoming talent from every walk of life. It's not just about what you bring to the table — it's about making sure the table has room for everyone.

Because a diverse team isn't just good for business. It's the Future.

Please let us know if you need any reasonable adjustments made so we can give you the best experience!

Find out more about Our Future, Our Responsibility on our website.

#LI-Hybrid

Posted 2025-07-10

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