Senior Director, Sales, UK & Ireland

Nike
London

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It’s a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after—bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?

Who We Are Looking For

We’re seeking a Senior Director of Sales for the UK & Ireland, who is a highly commercial and a strategic leader with a deep passion for driving marketplace growth and leading high-performing sales organizations. This individual combines strong business and sales acumen with the ability to influence at the most senior levels, shaping decisions that unlock revenue, expand consumer right distribution , and strengthen partner relationships. You bring a proven track record of leading and developing sales teams at scale, driving performance, and building a culture of accountability and excellence. You are comfortable navigating complexity and ambiguity, translating market insights into clear actions that accelerate growth across channels, geographies, and consumer segments.

What You Will Work On

In this role, you will lead the UK & Ireland Sales function, with accountability for the performance, direction, and development of the country sales team. You will set the commercial agenda, drive execution across key accounts and partners, and ensure the team delivers against ambitious revenue and growth targets.

You will lead and deliver key commercial priorities that drive sustainable marketplace growth and elevate Nike’s presence across channels. You will partner closely with senior leaders to shape go-to-market strategies, optimize distribution, and unlock new growth opportunities across direct and wholesale ecosystems.

Your focus will be on connecting strategy to execution , ensuring that marketplace decisions, partner engagement, and channel strategies deliver against commercial targets. You will play a critical role in driving performance, influencing key trade-offs, and enabling the business to win in a competitive and evolving retail landscape.

Who You Will Work With

You will operate at the center of a highly connected ecosystem, partnering with senior leaders across Marketplace Direct & Sales, Marketing, Finance, Logistics & Supply Chain, Sports Marketing, Communications, Social & Community Impact, Government & Business Affairs, and Legal to align on commercial priorities and deliver integrated marketplace strategies.

What You Bring

  • Proven capability in shaping and implementing innovative sales strategies with measurable impact.

  • Demonstrated ability to lead and influence at the most senior levels within a complex, global, matrixed organization .

  • Deep UK marketplace and sales expertise , with a strong understanding of UK retail dynamics across direct-to-consumer, wholesale, and distributor models .

  • Proven experience shaping and optimizing distribution strategies, with a clear point of view on how to win across channels and partners .

  • Strong track record of working with and influencing key Nike marketplace partners, including distributors and wholesalers across the sports and broader retail landscape .

  • Proven ability to build, lead, and develop high-performing sales teams, creating a culture of accountability, performance, and continuous development .

  • Strong commercial acumen, with the ability to translate market dynamics and consumer insights into revenue-driving strategies .

  • Exceptional stakeholder management and executive presence, with the credibility to challenge, align, and influence senior leaders .

  • Strategic mindset combined with operational excellence, able to drive clarity, pace, and execution in a dynamic marketplace .

  • High resilience and adaptability, with the ability to lead through change and make critical decisions in a fast-moving commercial environment .

For this opportunity, we’re unfortunately unable to offer relocation support.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Posted 2026-06-10

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