Senior Sales Associate UK, IE & Nordics
Why we need this role
We are strengthening support for our largest and most complex global customers by introducing a Senior Sales Associate role.
This role focuses on providing deep commercial, operational, and stakeholder support to a small number of top-tier, high-value accounts, partnering closely with Account Executives (AEs) to deliver consistent revenue growth, strong customer outcomes, and a best‑in‑class customer experience.
The Senior Sales Associate manages increased complexity, scale, and senior‑level engagement while remaining an individual contributor role, with no people management or hierarchical responsibility over Sales Associates.
The Senior Sales Associate focuses on:
- Supporting the AE in managing large, complex, and global customers
- Owning and driving high‑value and complex commercial activities
- Engaging with senior customer stakeholders and internal leadership
- Ensuring rigorous execution across renewals, rerates, and transactional activity for strategic accounts
This role is well‑suited for a commercially experienced sales professional who thrives in complex customer environments and enjoys operating as a trusted partner to both customers and AEs.
What you will do
Strategic Customer Engagement & Governance
- Partner closely with the AE to manage a small portfolio of Colt’s most strategic and complex accounts.
- Act as a senior day‑to‑day commercial contact, building strong relationships with senior customer stakeholders and key internal teams.
- Lead and contribute to customer governance activities such as service reviews, operational forums, and commercial touchpoints, while supporting AE‑led strategic engagements (QBRs, account planning, executive sessions).
- Drive structured stakeholder engagement planning, ensuring alignment and effective communication across Colt and customer organisations.
- Anticipate customer risks, dependencies, and commercial opportunities within complex, multi‑national account environments.
Advanced Commercial Management & Opportunity Execution
- Own and manage complex transactional and renewal-related sales activities end to end, including pricing, rerates, contract changes, and commercial negotiations.
- Drive opportunity progression across multiple products, regions, and stakeholders in partnership with Sales Engineering, CRM, Product, Deal Pricing, Legal, and Finance.
- Support the AE in identifying, shaping, and executing large or complex expansions, cross‑sell, and upsell opportunities.
- Proactively manage high‑value renewals to secure retention, improve outcomes, and identify growth opportunities.
- Ensure commercial activity aligns with customer strategy, contractual obligations, and internal governance.
- Participate in customer meetings to progress opportunities, resolve issues, and strengthen commercial relationships.
- Support customer satisfaction initiatives and act as a point of escalation for complex commercial queries where appropriate.
Data, Process & Sales Excellence
- Ensure Salesforce data for assigned customers is accurate, complete, and continuously updated to enable reliable reporting, forecasting, customer communication, and pipeline visibility.
- Apply a disciplined approach to opportunity tracking, renewal planning, and commercial execution.
- Share best practices and insights across the team, supporting continuous improvement in how complex accounts are managed.
What we're looking for
Experience
- Proven B2B sales, account management, or commercial experience within technology, telecoms, or complex services environments.
- Experience managing large, complex, or global customer accounts with multiple stakeholders.
- Strong track record of supporting or owning high‑value renewals and transactional sales cycles.
- Hands‑on experience using CRM systems (e.g. Salesforce) to manage complex pipelines and customer data.
- Confidence working with senior internal and external stakeholders.
Skills
- Strong commercial acumen with the ability to navigate complexity and ambiguity.
- Excellent stakeholder management and communication skills at multiple organisational levels.
- Ability to manage multiple high‑value opportunities and priorities simultaneously.
- Strong collaboration skills across sales, engineering, product, finance, and operations teams.
- High attention to detail combined with the ability to think strategically.
Personal Attributes
- Proactive, self-driven, and comfortable operating with a high level of autonomy.
- Calm and professional under pressure in complex customer situations.
- Customer‑centric mindset with a focus on long‑term value creation.
- Trusted, dependable partner to AEs and internal teams.
- Curious and committed to continuous learning in products, customers, and markets.
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