Head of Buying

FMG
London

Job Description

About the role

Urban Revivo, a fashion brand under the FMG Group, is expanding in the UK. We are looking for a commercially driven and fashion-led Head of Buying to build and lead our buying organisation in London.

This is a critical leadership role responsible for shaping the overall product strategy, building a high-performing buying team across womenswear, menswear, youth and accessories, and driving strong commercial performance through product. You will play a key role in defining how Urban Revivo competes in the UK/EU market - balancing trend relevance, speed, and commercial success.

What You’ll Do

Buying Strategy & Commercial Leadership

  • Define and lead the overall buying strategy across all categories (Womenswear, Menswear, Youth, Accessories)
  • Own product direction with a clear focus on sell-through, margin and product performance
  • Establish strong range architecture (price, depth, category mix) aligned with target customer and market positioning
  • Translate global brand direction into locally relevant product strategies for UK/EU markets

Team Leadership & Structure Building

  • Build and lead a high-performing buying team, including category leads and specialist buyers
  • Define roles, responsibilities and ways of working across buying functions
  • Coach and develop buyers to strengthen both fashion judgement and commercial decision-making
  • Partner closely with Design, Merchandising and Supply teams to create a highly collaborative structure

Product & Trading Ownership

  • Oversee seasonal range planning and product selection across all categories
  • Lead key product decisions: investment depth, repeat strategy, risk management
  • Monitor weekly trading performance and drive in-season actions to maximise sales and margin
  • Ensure a strong balance between fashion-forward pieces and commercial core products

Supplier & Sourcing Collaboration

  • Work closely with fabric, sourcing and supply chain teams to ensure product meets quality, cost and speed requirements
  • Support key supplier relationships and ensure alignment on product expectations

Cross-functional Collaboration

  • Partner with Design to ensure product is both trend-relevant and commercially viable
  • Work with Merchandising on OTB, stock flow and pricing strategy
  • Collaborate with Retail and Marketing to ensure product resonates with local customers

What We’re Looking For

  • Strong experience in fashion buying, with proven success in a fast fashion or high-volume retail environment
  • Significant experience leading buying teams and building product strategies
  • Strong commercial mindset with deep understanding of sell-through, margin and stock risk
  • Clear fashion point of view with the ability to balance trend and commerciality
  • Experience managing multiple product categories (womenswear, menswear, accessories preferred)
  • Strong leadership and team development capability
  • Comfortable working in a fast-paced, evolving organisation

Posted 2026-03-31

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