Performance Account Executive - adidas

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com .

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

This is an exciting opportunity to join the EssenceMediacom team as a Performance Account Executive, working on one of the world's most iconic and innovative brands: adidas.

As part of the adidas European account team based in London, your focus will be on eCommerce best practice and reporting across digital channels and in 20+ EU markets.

You will be instrumental in maintaining smooth ways-of-working between the client, our specialist Digital and Social Hubs, and local country teams. This hands-on role involves leading key team processes, including the end-to-end finance cycle and coordinating campaign reporting updates. You will be a vital communication link, ensuring the timely and excellent delivery of all requests and client work.

Performance Account Executive responsibilities:

• Focus on digital cross-channel reporting and performance - across paid search, social and programmatic
• Provide accurate and timely reports for twice weekly performance updates across lower funnel, midfunnel and app acquisition
• Assist in creation of post campaign analysis and quarterly reviews
• Manage the cross channel set-up and approval process for ecom campaigns in the global adidas reporting tool
• Help to manage the finance process, report on monthly budgets and spends across all eCommerce channels
• Help to manage the requesting and tracking of POs
• Learn the basics of client account servicing and best practices in managing results to meet client KPIs
• Be proactive in the ecommerce space – keeping up to date with trends, market insights and new opportunities
• Respond to global requests
• Attend weekly performance calls and daily internal team catchups, ensuring all key tasks are actioned
• Ensure any client follow-ups and team requests are executed in a timely and professional manner
• Support in the implementation and reporting of European performance test and learn roadmaps
• Support the roll-out and usage of agentic tools and solutions across the broader EU team

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust .
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .

Within this team, we are seeking a proactive and enthusiastic individual who is passionate about starting a career in the media industry. While direct agency experience is not a prerequisite, we are looking for a candidate who is eager to learn and demonstrates the following attributes:

• You love numbers! You will need an analytical mind, always questioning the data with a ruthless focus on accuracy. You are comfortable working with data and have a natural ability to identify and solve problems.
• A genuine passion for media, advertising, and the adidas brand. You are culturally curious and interested in the worlds of sport, fashion, and entertainment.
• Exceptional organisational skills with a keen eye for detail. You are someone who thrives on keeping multiple projects and processes on track in a fast-paced environment.
• A proactive, self-starting attitude combined with a collaborative spirit. You are comfortable taking the initiative on tasks while being a supportive and reliable team player.
• Excellent communication and interpersonal skills, with the confidence to build relationships and articulate information clearly to different stakeholders. You have an ability to think creatively and speak and write in a manner that instils confidence.
• A strong desire to learn and develop. You are curious, ask questions, and are eager to build your knowledge of media planning and the wider industry.
• A basic understanding but passion for learning more about future facing AI tools and solutions.
• Proficiency in Microsoft Office, especially Excel and particularly PowerPoint. We will offer training and support, but existing knowledge is an advantage.

• You’ll be confident and fearless in always pushing for more – not only on adidas business performance but also your own personal development.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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