Customer Data Strategy Consultant
Job Description
Customer Data Strategy Consultant London, Manchester or other UK locations Consultant (CL9) Practice: Strategy & Consulting - Data & AI We Are: Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: Role Overview: As a Customer Data Strategy Consultant, you will help clients unlock the value of their customer data by shaping strategic initiatives that span product management, data architecture, and modernisation. You will work across business and technical teams to define actionable strategies, architect scalable solutions, and guide implementation of customer-centric data platforms. Key Responsibilities- Develop Customer Data Strategies: Design strategies to enable personalised customer experiences across online and offline channels.
- Product Management: Define and manage customer data products, including use case prioritisation, roadmap development, and value measurement.
- Data Modernisation: Apply modern data principles to transform legacy systems into scalable, cloud-native architectures.
- Customer Data Architecture: Collaborate with architects to design and implement CDPs, MDM, and CRM systems that support real-time decisioning.
- Insight Generation: Partner with data scientists and analysts to generate insights that inform customer engagement strategies.
- Stakeholder Engagement: Act as a conduit between business and data teams, translating requirements and guiding delivery.
- Measurement & Value Realisation: Ensure initiatives are measurable and communicate value effectively to stakeholders.
- Strong experience in customer data strategy, product management, or data architecture.
- Strong understanding of Customer Activation enabling technologies, including Martech and Adtech ecosystems ,Digital Experience Platforms or Customer Contac Centers .
- Experience with CDPs (e.g., Salesforce CDP, Adobe Experience Platform), MDM, and CRM platforms.
- Familiarity with analytical approaches such as segmentation, propensity modelling, and next-best-action.
- Knowledge of cloud platforms (Azure, GCP) and data engineering principles.
- Excellent communication and stakeholder management skills.
- Bachelor’s or Master’s degree in Data Science, Business, or related field.
- Certifications in cloud architecture or data governance.
- Experience in customer journey analytics and value forecasting.
- Work with cutting-edge technologies and global clients.
- Be part of a diverse, inclusive, and innovation-driven culture.
- Access world-class learning resources and career development programmes.
- Help shape the future of customer engagement through data and AI.
- 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.
- Family-friendly and flexible work policies.
- Attractive pension plan with financial wellbeing support and resources.
- Private healthcare insurance plan and Mental Wellbeing support.
- Employee Assistance Programme, Career Development and Counselling.
- A range of generous Parental Leave offerings.
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