Creator Campaign Coordinator - 12 Month FTC - London, N1C 4AG

Creator Campaign Coordinator - 12 Month FTC - London, N1C 4AG, United Kingdom

About House of Carmen  

House of Carmen is Universal Music’s innovative in-house creator marketing platform, designed to connect artists with the right digital creators to amplify their music. As part of Universal Music’s Audience & Media Team, House of Carmen is at the forefront of digital marketing, leveraging creator-led campaigns to drive engagement, discovery, and success for artists globally. We thrive in a fast-paced, creative environment where digital trends and data-driven insights shape the future of music marketing.  

A Day in the Life of a Creator Campaign Coordinator  

As a Creator Campaign Coordinator, you’ll play a key role in sourcing and onboarding digital creators for artist campaigns, working closely with both artists and influencers to maximise reach and engagement. Your day may include:  

• Researching and identifying the right creators for various artist campaigns  

• Engaging with influencers across TikTok, Instagram, YouTube, and X  

• Managing and running artist campaigns through the House of Carmen platform  

• Collaborating with internal teams to refine campaign strategies  

• Analysing campaign performance and reporting insights to enhance future activations  

• Keeping up with the latest trends in digital marketing, influencer culture, and music promotion  

Roles and Responsibilities  

• Creator Sourcing & Onboarding: Identify , recruit, and onboard digital creators for artist campaigns  

• Campaign Execution: Manage and coordinate campaigns through the House of Carmen platform  

• Strategic Collaboration: Work closely with artists, managers, and internal teams to align creator campaigns with marketing goals  

• Trend Monitoring: Stay ahead of trends on TikTok, Instagram, YouTube, and other platforms to ensure campaigns remain relevant  

• Performance Analysis: Utilise data tools to track and evaluate the effectiveness of creator campaigns, providing insights and recommendations for optimisation  

• Platform Development: Provide feedback on creator experiences to help improve the House of Carmen platform  

Skills and Experience Required  

• Previous experience in the music industry (label or agency side) is a plus  

• Experience in fast-paced environments, such as influencer or digital marketing agencies  

• Familiarity with influencer marketing tools for creator discovery and campaign tracking  

• Strong intuition for matching creators with artists and their audiences  

• Creative mindset paired with a data-driven approach to campaign performance  

• Deep understanding of digital platforms and internet trends (TikTok, Instagram, YouTube, X) 

• Experience in marketing a product or onboarding users in any capacity is a plus  

Your Impact  

As a Creator Campaign Coordinator, you’ll be instrumental in bridging the gap between artists and digital creators, ensuring that the right voices amplify Universal Music’s talent. Your work will contribute directly to the success of artist campaigns, helping to shape how music is discovered and consumed in the digital age.  

Why Join Us? 

• Be part of a dynamic, forward-thinking team at the intersection of music, creators, and digital marketing  

• Work with some of the world’s biggest artists and rising talents  

• Collaborate in an environment that values creativity, innovation, and diversity of thought  

• Gain experience in one of the most fast-evolving and exciting areas of marketing  

• Join Universal Music, the world’s leading music company, and be part of a culture that fosters growth, inclusivity, and bold ideas  

If you’re passionate about music, creators, and digital marketing, we’d love to hear from you! 

Bonus Tracks: Your Benefits  

• Group Personal Pension Scheme (between 3% and 9%) 

• Private Medical Insurance  

• 25 paid days of annual leave  

• Interest Free Season Ticket Loan available  

• Holiday Purchase scheme  

• Dental and Travel Insurance options  

• Cycle to Work Scheme  

• Salary Sacrifice Cars  

• Subsidised Gym Membership  

• Employee Discounts (Reward Gateway)