Account Manager
ABOUT THE ROLE
As an Account Manager, you will play a critical role in driving client success across campaigns, growing accounts, and shaping regional initiatives. You will report directly to the Managing Director and collaborate closely with cross-functional teams — from strategy and content to influencer and production leads. This role calls for someone who combines strong operational execution with strategic thinking and a client-first mindset.
You will lead end-to-end campaign delivery, contribute to new business growth, and help optimize content production workflows — all while ensuring client expectations are exceeded and aligned with business goals.
RESPONSIBILITIES
1) Campaign Leadership & Client Management
- Take ownership of integrated influencer and marketing campaigns from briefing through execution and reporting.
- Build and maintain strong client relationships, acting as the day-to-day point of contact and trusted advisor.
- Translate client objectives into actionable strategies, media plans, and KPI frameworks.
- Collaborate with internal and external teams (influencers, designers, media, events) to ensure timely, high-quality delivery.
- Monitor campaign progress, analyse performance metrics, and recommend optimizations.
- Oversee and coordinate on-ground activations, virtual events, or production shoots when required.
2) New Business Development
- Identify growth opportunities within existing client accounts and drive cross-sell/upsell initiatives.
- Support business development by preparing tailored proposals, case studies, and pitch presentations.
- Maintain market intelligence on industry trends, platform updates, and competitive activities.
- Represent InfluenConnect x Comms8 at industry events, webinars, or virtual meetups where applicable.
3) Content Production Management
- Collaborate with design, video, and content teams to create campaign materials and client deliverables.
- Ensure localized content (copy, visuals, formats) aligns with brand tone and regional relevance.
- Supervise production timelines and quality checks across campaign assets.
Ad hoc tasks may be assigned as needed and the tasks outlined above may not encompass all duties required in day-to-day operations. The company reserves the right to modify or change the responsibilities of the role in accordance with evolving business needs
Requirements
- Proven experience in marketing, event management and PR, ideally with over 3 years experience in account management.
- Excellent communications skills.
- Proven experience managing multi-channel campaigns, preferably with regional or international scope.
- Excellent project management skills with strong attention to detail and timelines
- Strong understanding of the Europe and Asian culture and media landscape.
- Fluent in English is a must; proficiency in Simplified Chinese (written & spoken) would be an advantage.
- Strong ability to create a professional press release and social media content.
- Eager to learn and demonstrate a high level of curiosity.
- Display a “can do” attitude, proactive in seeking solutions.
- Passionate about marketing and branding.
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