Account Executive (360 Sales)

Hippo Labs
London
Job Summary

We’re looking for a commercially sharp, tenacious Account Executive to own the full 360 sales cycle at Hippo Labs as we scale our impact across NHS primary care.

You’ll own the full sales cycle end-to-end - from generating and qualifying leads, through discovery, demos, proposals and close, to handover and early account development. You’ll work directly with GP practices, PCNs, and system-level stakeholders to help them adopt technology that meaningfully improves patient outcomes and operational efficiency.

This is a high-ownership role in an early-stage company. Beyond closing deals, you’ll help shape how sales works at Hippo - sharpening our messaging, refining our approach, and building a repeatable, high-quality sales motion as we grow. For the right person, there’s clear scope to take on broader commercial leadership over time.

You’ll be based primarily at our London Bridge (SE1) office, with flexibility to work from home as needed. Occasional travel to customer sites or events may be required (expenses covered).

We’re open to full-time or part-time candidates . Unfortunately, we can’t sponsor visas for this role, so you must have the right to work in the UK.

Salary: £45,000 – £55,000 base

OTE: £90,000 – £110,000 (uncapped commission, ~10%)

What you’ll be doing in this role

  • Owning the sales cycle end-to-end: Taking responsibility for opportunities from first conversation through to close, ensuring prospects move forward with clarity, momentum and trust.
  • Building strong commercial relationships: Engaging GP practices and system stakeholders with empathy and confidence, navigating objections, budget constraints and long sales cycles effectively.
  • Driving pipeline and execution: Generating and progressing opportunities through outbound activity, inbound leads, partnerships and events, while maintaining a healthy, realistic pipeline in a high-friction environment.
  • Account growth and long-term value: Working closely with Customer Success to ensure strong handover and early experience, while identifying expansion, renewal and upsell opportunities over time.
  • Helping build the sales engine: Contributing to sales materials, playbooks and process improvements, and working with the founders to evolve our go-to-market approach as we scale.
  • Feeding insight back into the business: Bringing customer and market insight into product, pricing and strategic discussions to help Hippo make better decisions as we grow.

We’re looking for someone who

  • Is an excellent communicator, able to build trust quickly with a range of stakeholders
  • Is tenacious, proactive and comfortable chasing leads without constant direction
  • Is commercially sharp and confident navigating tight budgets and long sales cycles
  • Can talk clearly about a technical product and explain value simply
  • Is resilient, target-driven and motivated by KPIs and uncapped commission
  • Is highly organised and able to manage their own pipeline effectively
  • Is curious and adaptive, including using modern tools and AI to work smarter

Ideally, you’ll also have:

  • ~2+ years’ experience in a 360 sales or Account Executive role
  • Experience in a startup or high-ownership environment
  • Some exposure to healthcare or the NHS (helpful but not required)
  • Early experience mentoring or managing others (useful as the team grows)

If you don’t meet every criterion but can demonstrate strong judgement, learning ability and drive, we’d still love to hear from you.

Role Details

  • Hours: Ideally full-time. Part-time considered.
  • Salary: £45,000 – £55,000 base per annum (WTE)
  • OTE: £90,000 – £110,000 (uncapped commission, ~10%)
  • Location: London (SE1) – we prefer working together in the office, but you’ll have the flexibility to work from home when needed.
  • Hiring process: Our process will be c. 3-4 stages after application including a short take-home task and a detailed in-person interview at the end. We’re looking to complete the process by the end of January.

About Us

The NHS has been a leader in patient care for decades but its technology has always lagged behind. We're here to build platforms that empower NHS teams to work more effectively - delivering better outcomes for patients and simplifying their day-to-day tasks.

Hippo Labs is already transforming technology for NHS GP practices. Our Hippo Recaller platform empowers practices to automate their proactive care processes so that GPs can shift their focus to prevention over cure. By using our platform, practices can improve health outcomes for patients and reduce their own workload . We’re already helping GP Practices up and down the country - last year we facilitated over 80k patient appointments and saved thousands of hours for practice teams . Our customers love us and in the last twelve months we’ve grown over 3x.

We're an early-stage start-up based in London with ambitions to build something truly game-changing in the HealthTech space. As a small, passionate team, we’re looking for like-minded people who are supremely talented and care deeply about their work so that we can make a real difference to our customers and to the wider NHS.

Why Join Us?

Joining Hippo Labs means being part of something transformative. Here's why you'll love working with us:


Make an Impact – Your work will directly improve healthcare systems for practices and outcomes for their patients from Day 1.


Shape the Future – As part of our founding team, you’ll help shape our trajectory as we grow and you’ll have the chance to really change how our NHS works.


Flexible Working – We focus on results, not rules, with flexibility in hours and remote working as needed.


Team Culture – Monthly socials to connect, relax, and have fun together + bigger annual Christmas and Summer get-togethers.

At Hippo Labs, you’ll get the opportunity to grow, thrive, and make a difference – all while working with a smart team that genuinely cares.
Posted 2026-01-18

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