Senior Manager, Brand Marketing, UK - Converse

Become part of the Converse Team

Converse is a place where passionate individuals come together to create the future of sport. We are unapologetic about who we are and what we’re after — bringing innovation and inspiration to every athlete* in the world. We look for athletes who can push boundaries, elevate our potential and continue leading us to greatness. The next tastemakers, playmakers, risk takers and glue players. Are you game?

LOCATION, GEOGRAPHY

United Kingdom & Ireland

WHO YOU’LL WORK WITH

The role sits within the in-country marketing function, partnering closely with commercial teams and global brand counterparts to deliver locally relevant brand impact. The position collaborates with global city marketing, brand management, and brand creative teams while leading and developing a high-performing local marketing team.

WHO WE ARE LOOKING FOR

We are looking for a strategic and culturally connected marketing leader who can translate global brand direction into impactful, locally relevant marketplace activations. The ideal candidate demonstrates strong leadership, stakeholder management, and a deep understanding of creator and consumer trends. They are highly organized, results-driven, and capable of managing complex projects and budgets while building strong cross-functional relationships.

• Strong leadership and team management capabilities
• Deep understanding of consumer, creator, and cultural trends
• Strong knowledge of marketplace partners and segmentation
• Proven budget and project management expertise
• Excellent communication, relationship management, and presentation skills

WHAT YOU’LL WORK ON

You will lead the development and execution of holistic country marketing strategies, ensuring alignment with global brand direction while delivering locally relevant and impactful brand experiences across the UK and Ireland marketplace.

• Lead end-to-end seasonal planning to drive brand impact and energize key stories across the marketplace
• Translate global brand strategies into locally relevant campaigns and consumer experiences
• Build and maintain strong cross-functional collaboration across local and global teams
• Drive engagement within key city communities and cultural subcultures
• Oversee marketing reporting, budgeting, and financial planning processes
• Develop and execute city-led brand and marketplace moments, programs, and partnerships
• Lead storytelling and localized content development aligned with global concepts
• Leverage consumer insights to identify opportunities and inform future strategies
• Ensure strong execution of seasonal gameplans in partnership with commercial stakeholders
• Develop, coach, and lead a high-performing team

Application deadline: 19/June/2026

Converse is more than a company; it’s a worldwide advocate for self-expression. This belief motivates our employees, permeates our working environment and inspires our products. No two of us look or think exactly alike. We are each one-of-a-kind. Individually and as a culture, we have the freedom to create and grow professionally. Generous benefits packages only sweeten the experience. From Boston to Shanghai, from Brand Design to Finance, Converse is a brand that celebrates the unique and creative people of the world. Together, we’re different.