Propositions Lead
Sky's Media's Strategy and Transformation Team is responsible for shaping and developing Sky Media's proposition to maintain and deliver ad revenue growth for Sky Media. The Propositions team are responsible for identifying , defining and developing new and existing advertising propositions for Sky Media . From shaping our core propositions such as AdSmart , to exploring and testing new ad products, and large projects such as Sky Media's recently launched Sports Marketplace. The team also plays a central role in bringing these propositions to market - working with other teams to develop go-to-market strategy, leading delivery of sales materials, and educating our teams on the latest developments. The Propositions Controller is a senior member of the team, taking on the responsibility for both the leading the management and delivery of key projects and ongoing" function of the propositions team. What you'll do
- Identify and lead development of new advertising products and propositions for Sky Media.
- Work with teams across Sky to develop new advertising innovations around Sky's consumer products and content.
- Generate specific sales collateral for internal and external use including presentations, key facts, FAQs and bespoke materials for supporting Sky Media strategic decisions
- Work with Sky Media Marketing Team to ensure quality external communication around key product launches and developments feature in Sky Media's broader marketing plan.
- Support the conversation on product developments with agencies, advertisers and across the industry.
- Track the success of new and existing propositions in market to identify opportunities and inform future proposition development
- Highly organised, with strong project management skills, including "experience in dealing and communicating with senior stakeholders across multiple departments.
- Strong commercial acumen - comfortable working with financial data and building business cases.
- Understanding of the UK Advertising landscape, ad technology and digital and broadcast media.
- Extensive experience in creating internal and external pitches, including building and delivering high quality presentations to sell ideas to stakeholders, partners and customers.
- Strong analytical and research skills, and the demonstrated ability identify opportunities and build stories around those opportunities.
- Sky Q, for the TV you love all in one place
- The magic of Sky Glass at an exclusive rate
- A generous pension package
- Private healthcare
- Discounted mobile and broadband
- A wide range of Sky VIP rewards and experiences
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