App Store Optimisation (ASO) Manager - Mobile Apps

The Opportunity Hub UK
London

The Opportunity Hub UK is excited to bring you a fantastic career opportunity with our client - a rapidly growing mobile app growth consultancy located in the heart of Central London. This ASO position is open and ready for a motivated and data-centric ASO Executive to join their young team of 30 app experts with over 80+ years of combined mobile marketing expertise.


Our award-winning client is dedicated to providing the best-in-class app growth services to their global clients, including NBCUniversal & Gymshark.


Here's what you'll be doing as the Marketing Analyst:

  • Conducting keyword research and competitor analysis to identify new ASO opportunities across different types of apps
  • Optimising app titles, descriptions, screenshots, and other metadata to improve search rankings and user conversion
  • Attending client meetings, presenting findings and recommendations, and providing regular updates on project progress and performance
  • Preparing reports with analysis for clients that highlight the impact of ASO efforts on their app's performance, utilising ASO tools to deliver data-driven insights
  • Organising and prioritising monthly, weekly, and daily deliverables
  • Contributing to and developing case studies on app marketing best practice and ASO trends

Here are the skills you'll need to succeed as the Marketing Analyst.

  • A minimum of 1 years experience in an ASO role.
  • Excellent written and verbal communication skills, experience in writing for various media formats preferred (e.g., blog posts, long-form articles, social media or video scripts)
  • Strong desire to learn, open-minded and able to take feedback and constructive criticism in stride, using it to refine your work and grow as a professional
  • Collaborative and curious self-starter with a demonstrated ability to keep projects moving and deliver great results on time without the need for too much oversight
  • Ability to thrive in fast-paced environments and adapt quickly to shifting priorities
  • Creative and empathetic thinker, with a customer-first approach - experience in client management or customer service is preferred
  • Confident manipulating data sets in Excel and working with PowerPoint. A flare for visual storytelling and data analysis - experience using SQL is a bonus.
  • Experience in a marketing or agency environment is desirable
  • Familiarity with mobile developments, apps, design, and user experience principles is a plus
  • And a real interest in the fast-growing world of mobile/digital
Work Permissions:

Candidates must have the right to work in the United Kingdom. Visa sponsorship is not available at this time.


Here are the benefits of this job:

  • Fun and relaxed work environment that encourages creativity and collaboration, with a friendly and supportive team
  • Company bonus scheme
  • Regular social events such as axe throwing, go-karting, and more...
  • Monthly mobile phone contract bill coverage up to £30
  • Personal development training
  • Genuine access to Senior Management so you have a say and a real voice in the direction of the company
  • 25-day holiday allowance (increases after 2 years)
  • Company Pension
  • Summer Fridays
  • Life insurance
  • Tea, coffee, fruit, and snacks in the office
  • Starting salary of £26-35k DOE with good chance for salary progression to £40k+ in 2-3 years.


A career in the mobile app industry is exciting and ever-evolving, with endless opportunities for growth and learning. Joining our client's team as a Graduate Marketing Analyst will give you the chance to work with global clients, be a part of a passionate and talented team, and be recognised for your contributions with various industry awards. Don't miss out on this fantastic opportunity!

Posted 2025-09-02

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