Content and Positioning & Integrated GTM Planning Strategist
Hi!
An exciting new 1 week contract role with an ASAP start date paying up to £300 a day Outside IR35 has come in. Please see the details below. Please email [email protected] if you’re keen on applying.
Content & Positioning
Activities:
– Evaluate current marketing materials, content assets, and messaging frameworks.
– Assess positioning effectiveness in relation to target audiences and campaign objective
– Identify gaps and opportunities for content optimisation and refinement.
Deliverables:
– Outline of the effectiveness of existing content and messaging.
– Recommendations for content refinement and strategic positioning improvements.
– A short list of the most relevant materials for the campaign.
– A content roadmap with suggested updates, new assets, and messaging enhancements.
Integrated GTM Planning
Activities:
– Assess current GTM strategies and identify areas for improvement.
– Define engagement strategic framework aligning digital and event-based initiatives..
– Establish a roadmap for execution, including timelines, roles, and key milestones.
Deliverables:
– A comprehensive GTM strategy document outlining digital and event-based integration.
– Recommended engagement and activation tactics.
– Implementation roadmap with key milestones and success metrics.
*Rates depend on experience and client requirements
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