Content Creator
About EnableAll
EnableAll is a high-growth B2B SaaS technology company on a mission to open the web to everyone. We help ecommerce brands grow more inclusively and more safely by making their websites accessible to people with disabilities and neurodiversities, in line with global standards.
Our product improves user experience, reduces legal risks, and earns the trust of the 25% of consumers underserved by today’s web. Backed by CareTech, Purple Tuesday, and Three Hills Capital (leading companies in social care, accessibility, and private equity), we’re building a product designed for real-world inclusion, long-term impact, and commercial performance.
While our ambition is significant, our online presence is intentionally limited for now as we prepare and build our team for launch.
The Role
Location: London hybrid, 3–5 days in-office
Type: Full-time, permanent
Reports to: Marketing Director
Experience Required: 3-5+ years in B2B SaaS content creation
Sector: Accessibility, Inclusive Tech, Ecommerce SaaS
We are hiring a Content Creator to lead our content strategy and production. This is a hands-on, high-impact role for someone who can move between creative execution and strategic planning with confidence.
You'll report to the Marketing Director and will also work closely with the CEO to help shape our editorial roadmap, create original content across multiple formats, and help us build a compelling presence across digital, social, and partner channels. You'll also work closely with sales, product, and leadership to support campaigns, launches, and customer communications.
Responsibilities:
Strategy and Planning
- Develop and manage a full-funnel content plan, from brand awareness to conversion
- Maintain a consistent tone and positioning across all platforms
- Support brand clarity and messaging evolution as we scale, developing unique messaging that engaged prospects through different leads hooks and angles
- Ensure accessibility best practices are followed in every asset
Content Development
- Conceptualise, write and edit engaging content including blog posts, landing pages, social posts, paid advertising messages, web copy, product messaging, whitepapers, guides, product information, case studies, and sales emails
- Produce multimedia content such as short videos, webinars, presentations and visuals (supported by visual tools like Canva and our graphic design freelancers)
- At times even get involved in video content interviews
- Repurpose and adapt existing materials across new channels or formats
- Experiment with new formats that could drive prospect engagement
- Maintain and update website content
- Ensure accessibility best practices are followed in every asset
SEO and Performance
- Understand and build on our SEO strategy and keyword list that has been provided by our SEO agency
- Optimise content for discoverability and engagement
- Track performance across organic and paid channels, sharing insights for continuous improvement
Cross-Functional Collaboration
- Work with sales and partnerships to create campaign content and outreach materials
- Align with product and customer success to drive announcements of upcoming features, launches, and case studies
- Understand and articulate our product capabilities across relevant content types
- Stay informed on ecommerce, accessibility, and B2B SaaS trends
- Manage the company social media channels and write content for individuals to share on their LinkedIn pages
- Generally, get involved in activities across a small and growing team
Requirements
Requirements
- Prior content marketing experience, including full content lifecycle ownership
- Strong writing and editing skills, with a portfolio spanning multiple content types
- Experience producing short-form video content for platforms such as LinkedIn or Instagram (using a basic tool such as iMovie will be sufficient)
- Familiarity with SEO tools and metrics
- Able to manage projects independently and communicate clearly across teams
- Design literacy or the ability to create basic visual assets (using a tool like Canva is sufficient)
- Interest in accessibility, digital inclusion, or DEI-focused sectors
Preferred (Not Required)
- Experience with accessibility-related industries or digital inclusion themes
- Background in ecommerce or ecommerce technology platforms
- Experience with content strategies for paid campaigns
Benefits
What We Offer
- Competitive salary based on experience plus BUPA Private Medical Insurance upon passing the probationary period and a 5% salary sacrifice pension matched by EnableAll.
- A leading role in shaping the brand voice and story of a purpose-driven tech company
- The opportunity to work closely with founders and senior leadership
- A collaborative, fast-paced environment with meaningful challenges
- Hybrid working from our London office, with flexibility built in
- The chance to contribute to a product that supports social inclusion and commercial growth
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