Label Partnerships Associate
About Moonbug Entertainment
Thank you for considering the Label Partnerships Associate role with Moonbug Entertainment, an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow. The company is behind some of the biggest kids’ entertainment brands in the world including CoComelon and Blippi. Moonbug believes every child should have access to our entertaining and enriching content, which is why our shows are available on more than 150 video platforms globally including Netflix, Disney+, BBC iPlayer and YouTube Kids. Moonbug is also a global leader in pre-school music and audio experiences, available on 100+ audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, toys, games, books, live events, and even theme park exhibits.
Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond.
London, Camden | Office based | Benefits including Free Private Healthcare, Enhanced Maternity and Paternity leave, matched 5% pension scheme, free yoga/fitness wellbeing classes, free weekly lunch and Friday drinks @ 4pm ✨
About the Role
Moonbug Music is seeking a driven and detail-oriented Label Partnerships Associate to join our Label Partnerships & Business Development team. This is a pivotal role that sits at the intersection of relationship management, operational delivery, and business growth - supporting Label Partnerships & Business Development in bringing our artist and IP partnerships to life, while helping to identify and pursue new commercial opportunities. You’ll be someone who builds genuine trust with partners, cares about their growth, and finds real satisfaction in helping them succeed.
You’ll take ownership of the day-to-day account administration that keeps our label partnerships running smoothly - ensuring partners feel valued, informed, and set up for success at every stage. You’ll also play a key role in outreach and new business, helping to build a pipeline of third-party artists and IP's that align with Moonbug’s vision for kids and family music.
This is a role for someone who is highly organised, proactive, and energised by complexity - comfortable thinking on their feet, building processes where none yet exist, and finding smarter ways to work. There is real scope for innovation here: you’ll be expected to help shape how the team operates, not just execute within it.
Key Responsibilities
Account Management & Partner Relations
- Serve as the primary day-to-day point of contact for third-party label partners and artists, managing communications with professionalism and responsiveness.
- Maintain a clear and organised overview of all active partnerships, ensuring deliverables, deadlines, and commitments are tracked and met.
- Prepare and distribute regular partner updates, reports, and performance summaries drawn from DSP and internal data sources.
- Support the negotiation and administration of artist, producer, and licensing agreements in collaboration with legal and finance teams.
- Coordinate onboarding of new partners, ensuring smooth integration into Moonbug's release and distribution workflows.
Project Management & Release Coordination
- Manage the end-to-end release lifecycle for label partnership projects, from initial briefing through to distribution, ensuring all stakeholders are aligned and timelines are met.
- Coordinate cross-functional inputs from marketing, legal, metadata, and finance teams for each release campaign.
- Maintain detailed project trackers and status documents, proactively flagging risks or blockers to the Label Partnerships & Business Development team.
- Oversee metadata creation and digital asset delivery to DSPs and our distribution partner, UMG, in line with platform requirements.
- Monitor post-release performance and compile actionable insights to inform future campaign planning.
Business Development & Outreach Support
- Support the Label Partnerships & Business Development team in identifying and qualifying new third-party artist and IP opportunities that align with Moonbug's brand and audience.
- Lead initial outreach to prospective partners across key talent discovery channels - including DSP editorial contacts, managers, agencies, and PROs.
- Prepare pitch materials, capability decks, and briefing documents for new business meetings.
- Maintain a well-organised pipeline of prospective partners, tracking outreach status, follow-ups, and next steps.
- Conduct market and competitor research to surface trends, emerging artists, and new partnership opportunities in the kids and family music space.
Process Design & Operational Understanding
- Build and maintain scalable processes and templates for recurring tasks across account management, release coordination, and partner communications.
- Document workflows clearly so that processes can be replicated, delegated, or refined over time.
- Identify inefficiencies in current ways of working and proactively propose improvements.
- Champion the use of AI tools and agentic workflows to automate repetitive tasks and improve output quality — from research and reporting to drafting communications and tracking performance.
About You
Experience & Background
- 2–4 years of experience in account management, project management, or business development — ideally within music, entertainment, media, or a related creative industry.
- Familiarity with the music industry landscape, including DSPs, distribution, publishing, and rights management.
- Experience managing multiple projects and stakeholders simultaneously, with a strong track record of delivering on time and to brief.
- Some experience in outreach, partnerships, or new business development — whether formal or informal.
Skills & Competencies
- Exceptional organisational skills and an instinct for building structure where there is ambiguity.
- Strong written and verbal communication skills — able to represent the label professionally with external partners.
- Data-literate: comfortable interpreting streaming analytics and performance data from platforms like Spotify for Artists, YouTube Studio, or similar.
- Proficient in project management tools (e.g. Asana, Notion, Monday.com, or similar).
- Highly proficient in AI tools and platforms, with a solid understanding of agentic workflows and how to apply them in a commercial context.
- A genuine appetite for process design — you find satisfaction in making things repeatable, efficient, and clear.
Personal Attributes
- Proactive and self-directed — you take initiative without waiting to be asked.
- Comfortable operating in a fast-moving, entrepreneurial environment with evolving priorities.
- Collaborative and approachable, with strong interpersonal skills for working across functions and with external partners.
- Curious about the kids and family entertainment space, and enthusiastic about Moonbug's mission.
- Detail-oriented without losing sight of the bigger picture.
Nice to Have
- Experience working with record label, distributor, publishing administrator.
- Knowledge of performing rights organisations (PROs) and music publishing.
- Experience with metadata management or digital asset delivery workflows.
- Multilingual or experience working across international markets (LATAM, EMEA, APAC).
- Background in or passion for children's media, animation, or family entertainment.
What We Offer
- The opportunity to help shape and grow a music label at one of the world's leading kids' entertainment companies.
- A collaborative, creative, and ambitious team culture.
- Real ownership and autonomy — this is a role where your contribution will be visible and valued.
- Exposure to every facet of the music business, from A&R and distribution to licensing and international growth.
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