Marketing Manager, Industries (12 Month FTC)

Company description

We believe in the power of ingenuity to build a positive human future.  

As strategies, technologies, and innovation collide, we create opportunity from complexity. 

Our teams of interdisciplinary experts combine innovative thinking and breakthrough technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results. 

We are over 4,000 strategists, innovators, designers, consultants, digital experts, scientists, engineers, and technologists. And we have deep expertise in consumer and manufacturing, defence and security, energy and utilities, financial services, government and public services, health and life sciences, and transport.  

Our teams operate globally from offices across the UK, Ireland, US, Nordics, and Netherlands. 

PA. Bringing Ingenuity to Life. 

Job description

Become part of the team:

This excellent opportunity is for an experienced Marketing Manager to join PA’s Global Marketing Team based in London. You will have a chance to join a team who create and deliver award-winning campaigns, that grow the brand, build client relationships, and drive revenue-growth. You will partner closely with our internal Content, PR, Brand, Digital and Design teams to create and execute strategic campaigns and initiatives.

About you:
The successful candidate will have experience in a marketing role that covers the full marketing mix, and holds a strong track record in designing and delivering successful campaigns and initiatives in a B2B environment. The role requires you to work collaboratively with both business and marketing stakeholders, to build and deliver the right marketing response to business strategy and embed best practice across everything they do. It’s critical this candidate can adapt to work on a diverse range of projects, from strategic brand activities and global events, to tactical marketing automation and social media campaigns; within a diverse range of timeframes, from multi-year planning to urgent same day activities. You must have excellent communication skills and be confident working with stakeholders across the organisation at all levels. 

Responsibilities:
•    Campaign delivery – manage complex campaigns that grow the PA brand, build client relationships and drive revenue growth. Deliver within timelines and budget; measuring the impact and using insights to optimize performance.
•    Digital client promotion and journeys – create clear and relevant buyer journeys for C&M campaigns, maintain sector web pages, Marketo journeys, paid advertising campaigns, email newsletters, and webinars. 
•    Content development – work with subject matter experts to develop thought leadership and insight pieces so that they can be communicated effectively in target accounts and the wider market.
•    Value proposition development – support the development of articulating our high value business propositions and relevant promotional materials. 
•    Social media management – write and activate social media content for LinkedIn and Haiilo, our advocacy platform. Act as a coach and mentor to consultant teams looking to develop skills and presence. 
•    Manage internal stakeholder relationships – act as a trusted marketing advisor to consultants across the GTMs in Europe and US.
•    Event delivery – plan and deliver strategically important events (owned and sponsored) 
•    CRM – support with capturing and tracking client contact information and grow the contact database. Build and deliver specific account-based marketing and sector nurture programmes.
•    Brand management – ensure that all marketing activities promote and develop the PA brand, proactively acting as ambassador for PA’s purpose and brand.
•    Operational excellence – maintain accurate and timely budgeting and KPI reporting at sector, geographic and global marketing levels.
•    Global marketing – contribution and participation in wider marketing initiatives as required.

Hybrid working - our approach is to be in the office or on client site a minimum of 2 days per week. However, the actual time you spend and where you spend it will vary by role or assignment, including up to 5 days per week on a client site.

Qualifications

•    Minimum 3 years’ experience in B2B marketing including digital and social media, thought leadership and content, event delivery, email marketing, account-based marketing, etc.
•    An all-round, generalist marketer equally comfortable with high level planning of marketing campaigns, as well as hands on execution of marketing tactics such as writing social media and contact data entry. 
•    A solid understanding of marketing campaign principles, and the ability to deliver return on investment, ensuring alignment with brand and risk management 
•    Self-starter with ability to manage multiple projects and deadlines
•    Team-player able to successfully build strong working relationships across all levels of the business
•    Positive attitude, appetite to learn and focus on strong teamwork
•    Creative and analytical thinking
•    Excellent attention to detail and written communication
•    Ability to work independently and proactively engage with key stakeholders on progress and objectives
•    Professional services or B2B marketing background 
•    Creativity, interest in design and understanding of visual brand identity principles 
•    Preferred but not essential, knowledge or experience within the FMCG, Retail, Consumer Tech and Manufacturing sectors.

We know the skill-gap and ‘somewhat need to tick every box’ can get in the way of meeting brilliant candidates, so please don’t hesitate to apply – we’d love to hear from you.

Apply today by completing our online application

Additional information

Life At PA encompasses our peoples' experience at PA. It's about how we enrich peoples’ working lives by giving them access to unique people and growth opportunities and purpose led meaningful work. 

Our purpose guides how we work with our clients and our teams, and support our communities, to deliver insight and impact, solving the world’s most complex challenges. We're focused on building a workplace that values human difference and diverse mindsets, and a culture of inclusion and equality that unlocks the potential in our people so everyone can be their best self. 

Find out more about Life at PA here . 

We are dedicated to supporting the physical, emotional, social and financial well-being of our people. Check out some of our extensive benefits: 

• Health and lifestyle perks accompanying private healthcare
• 25 days annual leave (plus a bonus half day on Christmas Eve) with the opportunity to buy 5 additional days 
• Generous company pension scheme 
• Opportunity to get involved with community and charity-based initiatives 
• Annual performance-based bonus 
• PA share ownership 
• Tax efficient benefits (cycle to work, give as you earn) 

We’re committed to advancing equality. We recruit, retain, reward and develop our people based solely on their abilities and contributions and without reference to their age, background, disability, genetic information, parental or family status, religion or belief, race, ethnicity, nationality, sex, sexual orientation, gender identity (or expression), political belief veteran status, or other by any other range of human difference brought about by identity and experience. We welcome applications from underrepresented groups. 

Adjustments or accommodations - Should you need any adjustments or accommodations to the recruitment process, at either application or interview, please contact us on [email protected]

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