Martech Data Engineer
- Integrate and maintain martech data pipelines, to enable us to scale marketing channels in existing and new geographies
- Build and maintain a best in class martech targeting and reporting capability both in platform (Meta, GTM, Iterable) and internally through DBT and Lightdash
- Adapt adtech targeting across paid and search channels to ensure we can achieve our marketing strategy and trading goals by implementing tags in Google Tag Manager (GTM) and managing Meta pixel event
- Ensure our internal metrics measured in ad platforms for targeting align with reporting in our BI platform (Lightdash)
- Architect and implement data models using SQL, Python and dbt to activate across acquisition and retention channels.
- Proactively identify new opportunities to improve our targeting performance through management in the ad platforms
- Define schemas to model tracking events, manage their evolution and release to production
- Work on managing, maintaining and debugging the web and app data and models in Snowflake and Lightdash, collaborating with the data team if needed
- Excellent experience in Google Tag Manager (GTM), Data Layer and tag management to create a maintainable solution in GTM, including testing
- Excellent experience in defining and maintaining events in Meta Pixel, to drive efficient ROAS in paid social channels
- Experience in using SQL (DBT) to understand the calculations behind internal BI reporting, through tools such as Lightdash or Looker, and to create and maintain analytics data models
- Experience integrating data between multiple marketing platforms
- Experience in defining schemas to model tracking events
- Experience engaging and managing Marketing stakeholders across acquisition/retention
- Expert marketing domain knowledge ideally in a digital e-commerce business
- Working knowledge of javascript and working with json data
- Experience with Google Analytics 360 and understanding of Google Analytics data
- Bring Your 'A' Game : Take ownership & accountability. Make sh*t happen. Grow. Support. Evolve. Invent. Be open-minded.
- Be Intelligently Rebellious : Challenge the status quo. Push boundaries. Embrace change. Think BIG.
- Be Customer Obsessed : Listen & learn. Take ownership. Act fast. Be humble & empathetic. Build & keep trust. Be grateful for feedback.
- It's All For One (& One For All) : Take advantage of collective intelligence. Act with integrity. Support & challenge. Embrace individuality. Do right by our company, our members, our colleagues & our environment.
- Free Membership to Beauty Pie + discount off our products
- 25 days holiday & your birthday off / 22 vacation days for the US team
- Flexible bank holidays
- Equal leave for all new parents regardless of gender or personal circumstances
- Private Medical Insurance
- Menopause support
- £2,500 / $2,500 to spend on your fertility journey after 2 years service
- 10 therapy sessions through AXA PPP
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