Senior Media Planner
Job Title: Senior Media Planner (Mat Cover) - 9 months fixed term contract
Department: Commercial / Media
Reporting to: Commercial Director
About Us:
Dazed Media is the world’s leading independent fashion and culture media brand.
Thirty years ago, Jefferson Hack and Rankin Waddell set up a magazine that would become a movement: Dazed & Confused. The title became a lightning rod for cultural provocation, radically reframing international style culture. Today, we are an agenda-setting publishing powerhouse and the most efficient way to reach the world’s most influential audiences.
Dazed Media powers an ever-evolving network of premium digital channels and iconic print titles, including Dazed and AnOther.
The company also encompasses a pioneering creative studio, award-winning video production, exclusive events, industry-leading talent network and efficient third-party distribution. Dazed Studio specialises in fashion, luxury and lifestyle communications. We partner with the world’s most ambitious brands and agencies to create brave, pioneering ideas for a global influencer community.
Select clients: Alexander McQueen, Apple, Beats by Dre, Belstaff, Burberry, Chanel, Channel 4, Converse, Diesel, Google, Gucci, Liberty, LVMH, Mercedes-Benz, Miu, Miu, Nike, Ray-Ban, Samsung, Sonos, Swarovski, YouTube Music.
Role Summary
This is an exciting time to join the Media Operations team as we seek to grow the number of packages we monetise across social, our sites, events, email and emerging platforms. The role will help drive our innovation in every area, winning over clients with exciting ideas and media plans that deliver against client requirements.
Duties, Responsibilities & Deliverables
- You will be the voice of digital media in many creative commercial meetings bringing together innovative ideas across social media platforms with realistic audience delivery numbers.
- Responsible for improving overall media planning effectiveness and success
- Work with the Head of Media on new packages to sell and supplier cost management.
- Build relationships with key media partners and technology vendors to deliver the best service and opportunities for our clients.
- Build relationships with other departments including Organic Social, Editorial, Club and Studio.
- Execute tests, collect and analyse data, identify trends and insights to maximise media performance on clients behalf.
- Be responsible for the Media team status sheet, keeping this up to date for the planning and digital teams that use this every day
- Continue to develop your knowledge in trends across social, paid media, display and email. Present learnings and continue to educate the wider team.
Skills and development
- Strong knowledge of media planning and proven skills in delivering successful campaigns for clients particularly in the luxury fashion space.
- Experience working in or with a Media Agency
- Experience presenting to clients and agencies
- A keen interest in emerging digital platforms
These duties and responsibilities are indicative and not exhaustive but serve to give a realistic overview of the role and requirements. The company reserves the right to change this role description in response to the changing needs of the business.
At Dazed Media we promote a working environment in which diversity is recognised, valued and encouraged. We acknowledge the multicultural and diverse nature of the UK workforce and society in general. We are committed to principles of fairness and mutual respect. We particularly welcome applicants from those who are significantly underrepresented in our sector.
What we offer
- 20 days holiday each year as standard + bank holidays & 3 days over Christmas additional to this
- Flexible working policy
- Your birthday off
- Extra days annual leave for each year of service - up to 5
- Contributory pension scheme
- Enhanced family leave benefits
- Personal development scheme
- Company discounts including gyms, popular retailers & hotels
- Company paid subscription to Medicash - contributing and sometimes covering costs of health & wellbeing services
- Cycle to work scheme
- Ongoing social events throughout the year and frequent invites to external Dazed events
- A newly refurbished office in an incredible location with exhibitions, bars and restaurants on site
- 1 volunteer day each year
- Moving days for moving home
- A chance to join our internal Diversity & Inclusion Committee to drive and be part of change within the business
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