Head of Sales

HEAD OF SALES
QUICK SERVICE RESTAURANTS - FRANCHISE
💷£75k + Commission + Share Options
🚆HYBRID - London Based (Victoria Station) & Remote up to 2 days per week.

WHO ARE WE?
We're Sessions, and we're on a mission to bring non-stop originality to every kitchen.

Founded in 2020, Sessions has launched and scaled 10 unique food brands, partnered with over 300 licensee kitchens, and delivered more than 3 million orders. We're now expanding rapidly into franchising, using our own technology to grow our portfolio across high streets throughout the UK.

Our line-up includes cult favourites like SoBe Burger and Little Bao Boy, alongside collaborations with globally recognised names—such as Netflix-associated experiences like the Squid Game Korean Chicken menu —and internationally acclaimed concepts like Ivan Ramen (featured on Chef’s Table ).

Led by former executives from Deliveroo, BrewDog and Soho House, Sessions is backed by industry-leading investors Imbiba and Guinness Ventures.

Who's Hungry?

🏃‍♀️ We are Agile - We are customer-obsessed and adapt as needed to meet their needs
🌍 We are Ambitious - We aim to not only discover but create on-trend brands and are excited by the work required to become a tastemaker brand
🤪 We are Fun - We keep playfulness at the centre of our culture so that we can deliver on the very serious business of keeping food fun
🤖We are data-driven - We don't make assumptions based on what has always been done and instead focus on what the data tells us should be done

ABOUT THE ROLE:

As the Head of Sales for our fast-growing Quick Service Restaurant (QSR) division, you will be the chief architect of our expansion , directly responsible for fuelling the company's growth through creating and delivering the franchise sales strategy for multiple brands including SoBe Burger, Ivan Ramen and future star brands.

This is a high-impact leadership role that requires a blend of sales acumen, strategic foresight, and exceptional people management skills. Your primary mandate is to ensure an ambitious, qualified, and diverse pipeline of future franchise openings that aligns with our aggressive expansion goals and brand standards.

You will lead, mentor, and motivate a high-performing team of Development Managers , providing them with the tools, training, and strategic direction necessary to successfully identify, qualify, and close deals with prospective franchise partners. Furthermore, you will take ownership of the entire open pipeline, from initial lead generation and discovery through to final contract execution, ensuring process efficiency and maximising conversion rates.

WHAT WILL YOU DO?

Pioneering Growth Strategy: Create, develop, own, and execute the comprehensive sales strategy for the Sessions QSR vertical. This includes leveraging market data, competitive intelligence, and internal performance metrics to identify and prioritise high-potential growth territories and target demographics for new franchise partner acquisition.

Performance & P&L Accountability: Establish, monitor, and enforce ambitious, data-driven targets across the entire sales pipeline (including prospecting volume, conversion rates, and overall net new franchise launches), ensuring alignment with the QSR P&L and aggressive market penetration goals.

Cross-Functional Onboarding Excellence: Act as the Executive Sponsor and primary liaison with Operations and Launch Teams to design and enforce a seamless, high-velocity, and scalable new Franchise onboarding pipeline. Proactively resolve systemic bottlenecks to guarantee a "right first time" execution of new launches.

Franchise Value Maximisation & Retention: Direct and empower Operations teams to holistically monitor and improve operational and financial performance. Maximise partner lifetime value and overall system profitability, and own the strategy to prevent critical partner churn.

Team Leadership & Capability Building: Recruit, train, mentor and performance manage the QSR team’s Development Managers, growing the team as the business expands.

Strategic Market Intervention: Collaborate closely with the Operations and Finance functions to define and initiate targeted, high-impact commercial and discounting strategies that accelerate market share capture and optimise the quality and size of the acquired partner base.

Executive Reporting & Forecasting: Deliver high-stakes monthly and quarterly performance reviews and accurate forward-looking forecasts to the Managing Director and the wider Executive Team (including the COO/CEO), articulating key drivers, strategic risks, and necessary course corrections.

REQUIREMENTS:

• 3+ years of complex sales/commercial leadership experience
• Experience growing a foundational team into a fully-fledged business
• Strong commercial and management experience
• Innovative thinker - can build a new model in a new region
• Experience of the hospitality/food sector is not a requirement but a
  passion for great food and an entrepreneurial mindset is essential
• Top Tier degree from top university
• Street hustler, prepared to ‘get stuck in’ and do what it takes to close deals and grow revenue
• Prepared to work very hard, take decisions at speed and get things done, comfortable finding order in chaos;
• Strategic thinker - able to elevate the business from the day-to-day where appropriate
• Well-rounded individual able and willing to flex to take ownership where
  necessary outside of their areas of core responsibility
• Strong commercial acumen with strong negotiation skills
• Charismatic and able to lead a high performing team
• Excited by the end game and motivated by building an enormous
  enterprise
• Resilient and loyal
• Expert level of English language
• Right to work in the UK

BENEFITS - What Sessions can offer you

Financial Wellbeing:

💰 Commission Scheme - Paid Monthly
📃  Share Options - Receive an amount of share options for Sessions
💸 Pay day on demand - Choose a payday that suits you best, with the ability to transfer salary for days already worked whenever you like.
💳 Expense card - Don't find yourself short whilst waiting for expenses to be paid, the majority of our headquarters staff will be given their own Soldo company card.
🏠 Finance Platform  - Access to 'Mintago', Financial Wellbeing Platform giving access to free financial advice, pension hunter, discounts portal and a range of salary sacrifice schemes

Social, Mental & Physical Wellbeing:

🏘 Hybrid Working - We offer the option for work from home days for most head office roles.
🏖 Holidays - We offer 25 days holiday + bank holidays, celebrate different bank holidays? fine by us! Let us know and we'll distribute them as suits you best
👨‍⚕️  Healthcare - Sessions operate a Healthcare Cash Plan scheme that covers medical, optical and dental expenses
😇 Volunteering Day - Take a day at full pay to support one of our partner charities
🚨 Employee Assistance Programme - Support for mental health and legal services for you and your direct family.
🥳 Socials - Sessions run optional monthly social activities, everything from drinks on us, theatre trips, karaoke, art classes, team lunches and even events such as Halloween movie nights!
🐶 Dog Friendly - We love our fluffy pals, they're welcome in the office!
👘 Wear what you like - No suits and ties please, that's so 18th century....

Technology Perks:

💻 Laptop - Apple Mac or Windows Laptop? Your choice! and most of us don't judge...
📱 Phone - Apple iPhone and company sim provided where necessary for the role
📺 Additional - Need another screen? Keyboard? Footstool? Our office manager can provide you with an ergonomics assessment to prevent workplace injuries.

Progression & Development:

📈 High Growth Start Up - This is a great chance to be part of a growing company with plenty of progression opportunities and examples of where our people have progressed as fast as we have
🚀 Management & Leadership Programme - Sessions runs a Management & Leadership Programme covering a range of topics and classes
🪄 Be Inspired - Work with industry legends such as the Ex MD of Deliveroo, ex CFO Soho House and ex Global Growth Director of Brewdog.
✏️ Membership & Qualifications - Sessions have helped support a number of our employees by providing funds for work-based qualifications and memberships to relevant associations such as AAT and CIPD.

Sessions are a living wage and equal opportunity employer.

We are a living wage and equal opportunity employer - all applicants are reviewed 'anonymously' where only work experience and education will be available for the hiring manager to view - all applicants will be considered for employment without attention to ethnicity, religion, sexual orientation, gender, family or parental status, national origin, veteran, neurodiversity status or disability status.

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