Head of Strategic Revenue Management

Great things are happening in the Europe and Australia (EUAU) region. Each day, our 2,500 plus colleagues bring their passion to our offices, manufacturing sites, R&D center, and commercial/distributor markets across Europe, Australia, and New Zealand. We are energized by over 150 years of bringing people together with the food they love. With beloved brands Old El Paso, Häagen-Dazs, Nature Valley, Betty Crocker, Fibre One, Latina Fresh and more, we are on a mission to become the undisputed growth leader in food for EUAU. In a world that’s ever-changing, we look to stay ahead and seek people who share our love of food and are hungry to shape the future.

We’re looking for a Market SRM Leader to drive the next wave of growth by putting Strategic Revenue Management (SRM) at the heart of how we do business. This is a high-profile role with real impact—you’ll use your analytical expertise, commercial acumen, and leadership skills to shape strategy, influence decisions, and deliver results.

Leading a team of SRM specialists, you’ll design and roll out a 3-year SRM strategy for our local brands—embedding best-in-class tools, setting new standards, and ensuring ambitious market targets are achieved. Acting as the bridge between the EUAU SRM Director and local markets, you’ll play a pivotal role in driving consistency, improving processes, and elevating SRM capabilities across the region.

What your role is

In this role, you’ll shape and deliver a bold 3-year SRM strategy for our local brands—using insights and data to unlock opportunities across price, promotion, pack/price architecture, assortment, and channel mix.

You’ll inspire and lead a team of SRM specialists , building their skills and embedding best-in-class tools and ways of working. Together, you’ll create a culture of continuous improvement and real impact.

Collaboration is key . You’ll work hand-in-hand with Market Activation Teams to weave SRM into brand plans and customer strategies—helping teams put insights into action and driving adoption across the business.

You’ll own the delivery of market SRM targets , making sure reporting is accurate, timely, and actionable. Your leadership will keep performance on track and decisions well-informed.

As the link between EUAU SRM and local markets , you’ll champion consistency, share best practices, and build strong relationships across teams and geographies. You’ll be a trusted voice in the SRM community, influencing stakeholders and shaping thinking.

And beyond the here and now, you’ll play a part in shaping the future—contributing to the long-term SRM roadmap for the EUAU region alongside the SRM Director .

What you will bring to the team

We’re looking for a strategic thinker with a strong commercial and analytical foundation . You’ll likely hold a degree in Business Administration, Economics, Finance, or a related field, and bring at least 5 years of experience in strategic revenue management, pricing, or a similar role within FMCG.

As a people leader , you know how to inspire and develop high-performing teams, pairing your analytical strengths with the ability to turn complex data into clear, actionable insights.

You’re confident navigating pricing strategies , promotional mechanics, and assortment optimisation, and you use syndicated and bespoke research to shape smart decisions.

Collaboration is one of your greatest strengths —you communicate with impact, influence stakeholders at all levels, and work seamlessly across functions and markets. Proficiency with data tools such as Excel, SQL, and statistical software is important, and experience with SRM platforms is a plus

What you get from us

Work with Heart - offers us flexibility that also requires partnership to ensure we regularly come together in person for those moments that help drive our business forward. Our hybrid work policy means an average of 2 days per week in the office, with the opportunity to finish at 15:00 on Fridays.

Wellbeing - We want our people to feel well and thrive, for this we offer a free Headspace account for you and up to 5 friends or family members, ongoing activities, Employee Assistance Program and more.

Bonus - Our people are at the heart of what makes General Mills great, so when goals are reached, you'll be rewarded through our bonus scheme.

Health & Dental Insurances – All colleagues get the opportunity to join our insurances from day one.

Family & Carers Leave - Every family is unique. Our approach allows every family to have the opportunity to spend quality time off to support them from the point of birth or adoption to care, with enhanced covers.

Enjoy other perks like enhanced pension contributions, subsidised canteen, access to both peer-to-peer recognition and discount platforms, 2 extra days for volunteering work, and more...

.