Roland Store Assistant Manager

Roland
London

ROLAND STORE ASSISTANT MANAGER

JOB OUTLINE:
Based: Roland Showroom on Denmark Street, London
Reports to:
Roland London Store Manager
Hours:
Full Time (including weekend work)

THE COMPANY:
Roland Europe Group Ltd
Roland is a world leader in the design, manufacture and distribution of electronic musical instruments including; keyboards & synthesisers, guitar products, electronic percussion kits, digital recording equipment, amplifiers and audio processing devices. You'll be part of a dynamic team, where we believe in kindness, support, acceptance, and hard work and try to provide room for personal development for everyone.

At Roland, you will find a friendly, down-to-earth atmosphere. You'll work for a company with global activities, but it doesn't feel corporate. We are always looking for colleagues who have an enthusiastic, positive and driven personality, eager to further develop and challenge themselves.


THE POSITION:

The Roland Store is entirely about creating an exceptional customer experience, maximising sales opportunities and nurturing loyalty and advocacy.

  • To assist the London Store Manager in maximising the success of the store, and the Product Specialists by supporting all operational aspects, driving sales, ensuring customer journey standards and minimizing costs.

  • To collaborate with the London Store Manager, European Retail Manager, Retail Area Manager, and REG Marketing Team.

  • To grow sales across the London Store, website, and B2B/B2C channels in line with business targets.

  • To identify opportunities for new and engaging on-line content that is ‘On Brand’ with Roland.

  • To assist in developing and managing the database of existing, new, and potential customers, whilst recognising the critical importance of maintaining these relationships and providing post sales service via Active Campaign and Backstage.

  • To monitor general and back-up/display stock levels across all store and third-party warehouse locations.

  • To oversee the order fulfilment and delivery processes, meeting customer and store expectations, whilst avoiding shrinkage.

  • To lead by example, manage, motivate, train, develop and measure the performance of all Roland London Store Product Specialists through tailored induction and continuous development training programmes.

  • Self-motivated to advance product knowledge, sales skills and demonstration expertise across all Roland, Boss and DW product categories to build the brand awareness in line with market trends.

  • To ensure the team deliver exceptional standards of store presentation, product knowledge, customer service and organisation to build the Roland brand.

  • To undertake quality and business research to construct development plans with the Product Specialists.

  • To be fully integrated within the Roland culture, passionate about the overall sales, constantly innovating and driving traffic to the London Store.

ACCOUNTABILITIES:

  • Support the Store Manager in driving sales growth, profitability and exceptional customer service standards across the store and online channels.

  • Lead, coach and motivate the store team to achieve sales targets, deliver outstanding product demonstrations and provide expert product knowledge.

  • Monitor sales performance, stock levels and store KPIs, taking action to improve results and maximise commercial opportunities.

  • Assist with recruitment, onboarding, training and ongoing development of Product Specialists through regular coaching, feedback and performance reviews.

  • Ensure the store is visually merchandised to a high standard, with promotional activity, pricing and product displays maintained in line with company guidelines.

  • Oversee stock management processes, including deliveries, transfers, stock checks and inventory accuracy, ensuring efficient operational performance.

  • Build strong working relationships with internal departments and external partners to support business objectives and customer satisfaction.

  • Handle customer queries and complaints professionally, using feedback to continuously improve the customer experience.

  • Maintain high standards of communication, organisation, reporting, health & safety and compliance across all store operations.

  • Act as a role model for company values, operational excellence and continuous improvement.

EXPERIENCE, SKILLS & QUALIFICATIONS REQUIRED:

  • Strong analytical and problem-solving skills.

  • Experience in leading a team.

  • Excellent organisational and time management skills to handle multiple priorities and to meet deadlines.

  • Strong attention to detail and accuracy in preforming stock counts, reconciliations and data entry tasks.

  • Ability to work well under pressure and adapt to changes as they present themselves.

  • The post includes regular manual handling activities, including moving and repositioning items of varying weights.

  • Proficiency in using Microsoft Office applications, particularly Excel and Outlook.

  • Communication skills to comfortably converse, build relationships and interact appropriately at all levels.

  • An interest in music and musical equipment is essential, ideally combined with experience in music retail.

THE PACKAGE:

  • Competitive benefits package

Posted 2026-07-25

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