Client Strategy Lead

CHARLIE OSCAR

Charlie Oscar is a digital growth company built to transform brands and underpinned by marketing science.

We combine data, technology and creativity to advise and execute digital media analysis and strategy for the world's most ambitious brands. We transform growth.

How do we transform growth? It all starts in understanding what advertising activation actually performs. Our proprietary marketing science suite, COmpass, gives clients that very insight. Using this, our team of experts provide the best strategy and execution, that is closer to the truth than ever before, across digital disciplines spanning paid media, influencer CRM & CRO.

We’re an innovative, independently owned company, We’re not “growth hackers” or a performance agency that follows industry best practices. Rather, we’re a group of founders and seasoned operators who are building innovative tools and services that set a new standard for digital marketing.

At Charlie Oscar, we like to select team members based on attitude and culture add. While we value experience and expertise, we want to work with people who are eager to challenge the status quo and driven to consistently deliver best-in-class output.

We believe in work-life balance and prioritise team well-being. We work hard but also make time to bond as a team, have some fun and socialise. We do quarterly social events and an annual company trip away to recharge and spend quality time together. The team work together in our London Bridge office, and from home.

AI

At Charlie Oscar, we’re looking for people who are genuinely curious about how AI can help improve, evolve and elevate their personal and professional performance, and help us push the boundaries of what’s possible in marketing and advertising. You don’t need to be an AI specialist, but we value those who are already using AI tools to work smarter - whether that’s unlocking creative ideas, speeding up workflows, uncovering sharper insights, or finding new ways to drive performance. We love people who challenge the norm, ask “how can this be better?”, and see AI as a tool to elevate the craft, not replace it.

ABOUT THE ROLE

We are seeking a Client Strategy Lead to play a critical role in shaping and delivering strategic growth for our partner brands. As a key player within the business, you will serve as a trusted advisor, designing tailored growth strategies and ensuring their successful execution. This role demands strategic acumen, strong stakeholder management, and the ability to drive impact across a wide range of marketing and business objectives.

DUTIES & RESPONSIBILITIES

• Lead strategic growth initiatives in collaboration with the Head of Strategy.

• Develop and deliver data-driven strategies to achieve client objectives

• Serve as the primary point of contact for senior stakeholders for clients, fostering long-term relationships and trust.

• Oversee and refine multi-channel testing roadmaps to optimize marketing efforts.

• Utilize insights from our proprietary attribution solution and other analytics tools to iterate and optimize client strategies.

• Provide clear, actionable recommendations and deliver performance insights in regular client-facing reports and presentations.

• Collaborate closely with Charlie Oscar’s internal teams and client in-house teams to create and execute impactful campaigns.

• Manage client budgets effectively, ensuring transparent forecasting and reporting.

• Inspire and mentor team members, contributing to a culture of collaboration, creativity, and excellence.

REQUIRED QUALIFICATIONS & SKILLS

• 8+ years of proven experience in strategic marketing roles, in-house or agency with a focus on direct-to-consumer (D2C) and/or paid media.

• Strong stakeholder management skills with the ability to influence senior executives.

• Exceptional analytical, organizational, and project management skills.

• A creative mindset coupled with a resilience to thrive in a test-and-learn environment.

• Proven experience in delivering results across multiple marketing channels and touchpoints.

• Demonstrated ability to balance strategic thinking with hands-on execution.

• Expertise in digital advertising channels and platforms such as Google, Meta, TikTok, and a track record of managing successful campaign optimization and A/B testing.

• A genuine passion for innovation and staying ahead of industry trends.

BENEFITS

• Competitive salary plus quarterly bonus up to 10% of your quarterly salary

• Wellness allowance including access to Bupa private health care

• Pension plan

• Regular team socials and annual company trip

• Hybrid working (3-days pw in our London Bridge office)

• 25 days’ holiday per year, plus bank holidays and time off over Christmas

• 4 weeks ‘Work From Anywhere’ per year

• Birthday off

• Cycle to Work Scheme with Forest Bikes

• Eye care vouchers

• Regular office treats and surprises

• Be part of building something truly exceptional

OUR VALUES

Make It Happen

Progress is better than perfection...we make things happen, we get things done.

Treat It Like Your Own

As if it was your business, your money, yourself....For us it's not just work; it's personal.

Grow Together

Grow the business, grow with your team, grow yourself.

Be Brave

In your work, in your ideas, in your ability to make decisions.

At Charlie Oscar Group, we are an equal opportunities employer committed to diversity and inclusion. We welcome individuals from all genders, ages, races, skin colours, religions, sexual orientations, gender identities, national origins, and disability statuses to join our team. If you have a disability or special need that requires accommodation, please let us know.