AV Business Director

JOIN OUR JOURNEY

Medialab is the UK’s leading independent media agency, and one of the fastest growing in the industry. We’re a media agency that’s made differently: purpose-led, data-driven, founder-run and proudly independent.

Our entrepreneurial spirit means success is recognised and rewarded. There are no limits to what you can achieve here, which our employees agree with, evidenced by being a Campaign Best Place to Work for six consecutive years and one of The Sunday Times Best Places to Work 2025. As well as this, we’re Campaign’s Independent Agency of the Year 2024 and Media Week’s Independent Agency of the Year 2025.

We are IPA Effectiveness accredited, an IPA People-First agency, and All In Champions, with industry-leading work recognised by double-gold at the 2024 IPA Effectiveness Awards for our work with Laithwaites and a 2025 Effie for our work with Alzheimer’s Society.

Our independence means we can focus 100% on doing the right thing to secure success for our clients and our brilliant people. We work with a wide variety of clients including Hovis, IG, Sharps Bedrooms, SunLife, Standard Life, Ancestry, Laithwaites Wine, Save the Children, Guide Dogs, Alzheimer’s Society, RNLI and Clearscore.

OUR VALUES

• Commit to Doing the Right Thing (Act with integrity and accountability)

• Help People Flourish (Invest in people)

• Dig Deeper to Understand Better (Data driven curiosity)

OUR COMMITMENT TO YOU

Working at Medialab comes with lots of perks including all the usual things you would expect, such as a competitive salary package, pension, season ticket loans, cycle to work scheme, weekly social events and big summer / end of year parties.

On top of that, we offer extra benefits, which make life at Medialab even more rewarding:

• Time to Unwind – 25 days holiday (+ Christmas holiday closure), a day off for your birthday, holiday buying scheme, flexi-hours, and both a work abroad and cultural bank holiday swap scheme.

• Hybrid Working – Balance between home and office. We welcome requests for flexible working arrangements from the commencement of employment.

• Career Growth – A meritocratic approach to progression with quarterly reviews, CPD Platinum accredited training, mentoring and leadership support.

• Health & Wellbeing – Private medical insurance, health cash plan, gym discounts, wellbeing apps Mental Health First Aiders and free professional counselling.

• Supporting Families – Enhanced parental leave pay, flexible working and life assurance.

• Giving Back – Paid charity days and sustainability initiatives.

• Perks & Rewards – Retail discounts, long-service trips and an unforgettable team culture.

YOUR NEXT CHALLENGE

We are looking for a dynamic AV Business Director to lead our AV practice and deliver market leading strategies across our impressive client portfolio. This is a high profile role for a strategic, insight driven leader with extensive experience across both traditional and digital AV channels. Brand planning is a must have skill for this role, as it is crucial in delivering outstanding client outcomes.

HOW YOU WILL MAKE AN IMPACT

• Lead and inspire the AV team, ensuring strategic, innovative and insight led responses to client briefs.

• Oversee AV planning and buying across TV, BVOD, SVOD and CTV.

• Negotiate with media owners and sales houses to secure added value opportunities.

• Use audience insights and technology to inform planning and deliver evidence based recommendations.

• Keep the team and agency informed of AV market trends and opportunities.

• Ensure operational excellence, meeting KPIs, deadlines and audit requirements.

• Build and manage strong client relationships, supporting new business pitches and revenue growth.

WHAT YOU BRING TO THE TEAM

MUST HAVE SKILLS

• At least 8+ years experience in AV brand planning, buying or media strategy with proven team leadership experience.

• Broad knowledge of AV channels and emerging media formats.

• Strong client relationship and business development skills.

• Analytical mindset with experience using audience insights and media technology to drive results.

• Track record of delivering innovative, results driven AV campaigns.

• Proficiency in Techedge and knowledge of Touchpoints & Etelmar suite.

• Proven experience in taking an active role in all audit responses.

• Established relationships with high level media owners.