Social Art Director
INTRODUCTION
At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.
We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.
JOB PURPOSE
Burberry is looking for a talented Social Art Director to join the Brand Creative team. In this position you will lead Burberry's social creative team by concepting and executing social-first ideas with impeccable craft. This role involves leveraging extensive experience in art direction and collaboration with production and post-production teams to bring creative concepts to life. As Social Art Director you will ensure content is inherently social and aligned with Burberry's brand values, working closely with other creatives and strategists as a key partner within the broader marketing team.
RESPONSIBILITIES
- Lead the creative for social-first projects with pioneering ideas, guiding the team through the entire process, from concept to delivery.
- Be the social creative voice in the room: Collaborate with internal and external creatives to ensure ideas are social-first, providing suggestions, and teaming up for campaign extensions.
- Serve as the Art Director on set for photoshoots and video shoots, ensuring the content captures the quality and aligns with the intended channels.
- Understand video editing techniques and tailor different outputs specifically for various platforms.
- Lead and closely collaborate with partners, providing them with the necessary information to ensure their output aligns with our brand values, essence, and aesthetic.
- Manage, guide, and nurture junior team members, ensuring they understand their responsibilities, feel comfortable creating, and receive support in career development.
- Be the point of contact for status updates on projects you work on directly and indirectly (within your team).
- Work closely with the Social and Marketing teams to shape social strategies, review partners, and challenge briefs to balance creative and business needs.
- Stay on top of content trends, possible collaborators, and technology that can deliver innovative content for our platforms.
- Collaborate with production teams to ensure the feasibility of ideas while maintaining strong, solution-oriented relationships with the broader team, overcoming barriers, and aligning your vision with Burberry standards.
- Develop mood boards, present ideas, and lead shoots with a strong understanding of the social media landscape to ensure cohesive, innovative, and well-communicated content.
PERSONAL PROFILE
- A highly motivated creative with a strong eye for detail and for design, imagery, storytelling, and talent selection, and extensive understanding of the social media landscape.
- Solid experience as an Art Director directing stills and chiefly video with channel-specific considerations, with a robust portfolio demonstrating social-first ideas, impeccable craft, and taste—experience within the fashion industry is preferred.
- Ability to conceptualize ideas and manage shoot productions with limited direction; ability to communicate vision verbally and through presentations to senior stakeholders; a confident creative point of view with the ability to listen, think, and propose at an unprecedented pace.
- Knowledge of social-first creators, photographers, set designers, and other collaborators, along with an understanding of design processes and how to brief graphic, motion, and 3D designers.
- Proven ability to encourage and motivate internal and external partners, experience managing junior team members, and an inclusive team player with a positive, "can-do" attitude.
- Highly organized and able to manage and lead multiple projects simultaneously, prioritize efficiently with tight deadlines, and ensure follow-through; proficiency in Photoshop and editing software is essential; background in fields such as Design, Fashion Communication, Video, Photography, and so on.
FOOTER
Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.
Posting Notes: United Kingdom || Not Applicable || London || MARKETING & VISUAL MERCHANDISING || CREATIVE MEDIA || n/a ||
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