Store Manager (Head Coach) - Concession Manager

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.

Nike Head Coach (Concessions Manager) – New Store Opening, Central London

At Nike, we do things differently—including our job titles. Our Store and Concessions Managers are known as Head Coaches —leaders who inspire, empower, and drive performance through a passion for sport and service.

About the Role

As a Head Coach for our new Central London concession, you’ll lead by example, champion Nike’s values, and create a premium consumer experience. You’ll be responsible for driving commercial success, developing your team, and ensuring operational excellence across all areas of the store.

Key Responsibilities

• Lead daily operations, ensuring visual merchandising and “door to floor” standards are consistently executed.
• Communicate key performance indicators (KPIs) and business goals to your team, motivating them to deliver exceptional service.
• Oversee onboarding and continuous training to ensure all team members meet Nike’s service and operational standards.
• Use business insights and commercial acumen to identify growth opportunities and drive performance.
• Conduct regular performance reviews and team development sessions using Nike’s “Performance Excellence” framework.
• Manage stock operations, including deliveries, audits, and cycle counts, in line with Nike HQ policies.
• Act as the key liaison between the store, Nike HQ, and department store partners, sharing updates on promotions, operations, and policy changes.

What You Bring

• 3+ years of management experience in a concession or high-volume retail environment.
• Proven ability to lead, coach, and develop high-performing teams.
• Strong background in retail operations, sales, planning, and customer service.
• Energetic presence on the shop floor with a passion for sport and the Nike brand.
• Excellent communication skills and a collaborative, inclusive leadership style.

What You Get

• Competitive salary with monthly bonus opportunities.
• Generous employee discounts in-store and online.
• Comprehensive benefits package, including pension and share scheme.
• Access to exclusive Nike training, development programs, and sporting events.
• A dynamic, inclusive workplace that celebrates diversity and fosters growth.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.