Consultant: Digital Web and Marketing Analytics

Bray Leino Labs
Consultant: Digital Web and Marketing Analytics
London (W1) Hybrid (1-2 days per week)
From £55,000 plus bonus and benefits

Bray Leino Labs is a full-funnel marketing and technology agency, part of The MISSION Group PLC. With offices in London and the Asia-Pacific region, we help businesses unlock growth through innovative MarTech, data activation, and user-centric digital solutions.

Founded in 2007, we’ve built our reputation on expertise, collaboration, and a passion for excellence. We are proud to have recently joined the Bray Leino family, working alongside Bray Leino Agency, one of the top 5 B2B agencies in the UK.

What will I be doing?

As a Consultant in Digital Analytics and Data Strategy, you will combine analytical strength with confident client management. You will lead workshops, guide discovery sessions, manage multiple projects and play an active role in shaping new client opportunities. You will work closely with stakeholders to understand their challenges, provide clarity through data and ensure every engagement delivers measurable value.

A week in the life

Your week could start with leading a status call for a multinational client, aligning teams, reviewing progress and ensuring deliverables remain on track. You will design high level Martech architecture diagrams and diagnose analytics and tagging issues, providing clear recommendations that drive meaningful improvement.

As the trusted analytics specialist, you will present insights, guide clients through strategic roadmaps and highlight opportunities for further value. You will collaborate with colleagues across disciplines, shape workshops on advanced topics and mentor team members as the go to consultant for data and technology.

You will support new business conversations by bringing deep subject knowledge, help grow accounts through renewals and added value initiatives and occasionally manage more challenging moments, whether related to deadlines, expectations or contract discussions.

Every week brings opportunities to inspire others by sharing knowledge and contributing to the team’s thought leadership.

About you

• You may be a senior analyst ready for your next step or a consultant seeking increased responsibility.

• You bring a proactive attitude that adds value and helps you anticipate challenges before they arise. You communicate clearly and confidently with stakeholders at every level, including senior leaders.

• You thrive in dynamic environments where you can take ownership and drive progress without close supervision.

• You are motivated by the opportunity to manage multiple clients and workstreams, maintaining strong organisation and discipline throughout.

• You enjoy collaborating with others, empowering team members while keeping overall direction and quality in sight.

• You take pride in solving complex problems, building strong relationships and delivering work that has genuine impact.

Technical skills

• Working or practitioner knowledge of Google Analytics and Google Tag Manager

• Experience with server side tagging is desirable

• Familiarity with JavaScript for tracking and debugging

• Working knowledge of Adobe Analytics is desirable

• Experience with Adobe Experience Cloud

• Good understanding of preference management platforms such as OneTrust

• Strong grasp of GDPR and related data legislation within a digital marketing and analytics context

• Exposure to optimisation or app analytics tools such as Optimizely, Adobe Target, Amplitude or Mixpanel is desirable

And in return

• Annual Leave - 25 days’ holiday plus bank holidays, with an extra day added for each year of service (up to 30 days).

• Birthday Holiday & Meal - Get an extra day off for your birthday. If it falls on a weekend or public holiday, take the following working day off instead. We’ll also contribute up to £150 for a meal for you and a guest to celebrate!

• BHSF Wellbeing Plan - Enjoy affordable health cash plans, access to a 24/7 GP helpline, and reimbursement for regular dental checkups to support your overall health and wellbeing.

• Life Insurance - Peace of mind with life insurance. In the unfortunate event of death during your employment, a one-off lump sum payout will be provided.

• Tusker Electric Car Salary Sacrifice Scheme - Save on the cost of driving a brand-new electric car with our Tusker salary sacrifice scheme. Available to permanent UK employees, this benefit includes insurance, servicing, repairs, breakdown cover, MOTs, and even home delivery — all with no deposit required. A greener, more cost-effective way to travel.

• Ride-to-Work Scheme - Get up to 42% off a new bike and safety gear through the government-backed Ride-to-Work scheme, supporting a healthier, more eco-friendly commute.

• UTC Travel Membership - Enjoy exclusive trade-level travel rates with up to 40% off flights, hotels, holidays and more through UTC Travel.

• Pension Scheme - We match your pension contributions up to 5% of your salary, helping you save for the future. You’ll be eligible for the scheme after successfully completing your probation period.

• Thanks Ben – Retail & Leisure Discounts - Access exclusive discounts on everything from cinema tickets to restaurants and shopping, making life a little more affordable and enjoyable.

We are committed to building a diverse and inclusive workplace where everyone feels valued and respected.

We welcome applications from people of all backgrounds, identities, and experiences.

Regardless of age, gender, ethnicity, disability, sexual orientation, or belief, your talent is what matters most.

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