New Markets Account Executive
🚀 About Borderless
We believe in a world where borders are no longer barriers. Since launching in 2023, we’ve helped 400+ UK businesses and thousands of individuals across healthcare, construction, finance, and more. Our digital platform streamlines the UK sponsorship process using automation and expert support.
Backed by Entrepreneur First and Backed.VC , we’re scaling fast — and looking for smart, strategic operators to help us unlock new markets.
🎯 Role: New Markets - Acc Exec
We’re hiring a New Markets - AE to lead our push into new sectors and customer segments. This is a commercially focused role, perfect for someone who thrives on building from the ground up — identifying new verticals, launching early campaigns, and creating repeatable GTM playbooks that drive revenue growth.
You’ll sit at the intersection of sales, product, and engineering — using insight, experimentation, and sharp execution to shape our GTM strategy and scale what works.
🛠️ What You’ll Be Doing
- Identify, test, and validate high-potential customer segments across new verticals (initially Universities)
- Run outbound campaigns to generate demand and validate messaging
- Own the full top-of-funnel motion for expansion — from discovery to handoff
- Collaborate with Product to align on segment-specific needs or blockers
- Build and iterate on GTM playbooks, including positioning, sequences, and talk tracks
✅ You Should Apply If
- You’ve worked in sales, growth, partnerships, or go-to-market strategy at a fast-paced startup
- You’re skilled at identifying new market opportunities and validating them through hands-on work
- You’re comfortable crafting messaging and talking to customers directly
- You think commercially and act fast — you're not afraid to try, learn, and iterate
- You’re organised, metrics-driven, and can tell a story with data
- Bonus: You’ve worked in regulated or compliance-heavy industries (immigration, legaltech, fintech, etc.)
🧪 Interview Process
- 30 min screening call with Talent
- 45 min interview with our Sales Director
- Discovery call with our CTO to create a tailored pitch
- Final interview with Founders and Sales Director pitching your solution
🎁 Borderless Benefits
Culture & Work Setup
🏢 3 days in-office (Mon/Tue/Thu), 2 days remote
🌮 Monthly in-office lunches
🕺 Monthly team socials
✈️ Annual offsite (last one: Lisbon, this year: Majorca!)
Time Off & Flexibility
✈️ 25 days holiday + 3 extra days between 25th Dec and 31st Jan
📞 1-week per year work-from-anywhere policy
Growth & Development
📚 £500 annual L&D budget
📈 6-month performance reviews and promotion cycles
Wellbeing & Equipment
💻 Laptop + peripherals
🚲 Cycle To Work scheme
💰 Smart Pension
💬 Mental health support via Spill
👟 Gym in Shoreditch Exchange
☕️ Onsite Barista
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