Publisher Partnerships Manager
Publisher Partnerships Manager
Blis is looking for a Publisher Development Manager to join our fast-paced, growing AdTech business. You will be responsible for forging, growing and maintaining publisher relationships and contracts on a global scale. This role will be key in supporting our clients (including the world's largest advertiser, T-Mobile) to drive better outcomes by delivering advertising campaigns directly on premium publishers, rather than intermediaries.
The role will require maintaining relationships with the world's largest publishers, including Disney, Netflix, Peacock, and Warner Bros. Sound technical knowledge will be required to overcome challenges and scale spend with these publishers, as well as the ability to build and maintain relationships.
Ideal candidate will have experience working in an SSP interacting with global publisher teams. This role will be supporting the Global business and will report into the Global Head of Supply Partnerships.
Key responsibilities
- Utilise publisher contacts to build Blis’ direct publisher demand business. Work with Amazon TAM/UAM and prebid to onboard new publishers into Blis’ supply ecosystem.
- Managing the deal implementation process from publisher outreach, negotiation, deal implementation, organization, distribution and supporting activation. This will also require ongoing deal troubleshooting and activation level support to ensure campaigns actively supporting these initiatives are able to scale.
- Lead publisher trends, performance, with action-oriented metric reviews with internal teams (revenue, impressions, clicks by Publisher/App bundles)
- Work with local Ops and client service teams to drive revenue through publisher direct deals
- Set up and scale Publisher PMP deals to access quality inventory at preferential rates
- Commitment to Blis' Inclusion initiatives & 5-step sustainability plan
Skills and requirements
- 5+ years of progressive media analytics experience in a digital advertising environment.
- Previous experience working with Amazon TAM/UAM and prebid.js solutions
- Excellent communicator, across multiple levels/functions with the ability to drive action.
- Strong working knowledge of Ad network/Ad exchange/DSP/SSP/Publisher ecosystems
- Strong understanding of how the advertiser side consumes the inventory from the publisher side within the programmatic space
- Proven track record of partnering with campaign managers & account managers to achieve yield optimization results while maintaining client KPIs.
- Excellent quantitative and qualitative problem-solving skills, experience with financial analysis, forecasting and modeling.
- Experience in developing monetization strategies, inventory optimization, and campaign management.
- Excellent time management skills with a focus on execution, ability to juggle multiple urgent requests and prioritize responsibilities
- Familiarity with CRM and AdTech systems (DSP. SSP. DMPs, verification vendors etc.)
About us
Blis is the geo-powered advertising tech stack. We’ve built a radically different omnichannel advertising solution structured on geography, not identity. Audience Explorer is our powerful audience planning platform delivering actionable intelligence & insight to advertisers.
With Blis, advertisers can plan unified audiences with data from premium partners, connected by geo. Buy audiences using smart cookieless technology that can double performance and halve costs. Measure the audience, not just the channel, with patent-pending omnichannel measurement technology.
Established in the UK in 2004, Blis now operates in more than 40 offices across five continents. Working with the world’s largest and most successful companies, as well as every major media agency.
As an equal opportunity employer, we treat all our employees and job applicants fairly and equally. We oppose all forms of unlawful and unfair discrimination and take all reasonable steps to create a work environment in which all employees are treated with respect and dignity. We don't condone or tolerate any form of harassment, by employees or by others who do business with us.
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